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= Perfect Moment (Brand) = Perfect Moment is a lifestyle fashion brand specializing in ski clothing for women, men, and children.

The brand was founded in 1984 by extreme sports filmmaker and professional skier Thierry Donard, and is based in London and Hong Kong.

History
Initially the vision of extreme sports filmmaker and professional skier Thierry Donard, the brand was created to make pieces that offered quality, style, and performance to be worn by sports enthusiasts, pushing the wearer in the pursuit of every athlete’s dream: to experience ‘The Perfect Moment.’

In 2010 British-Swiss entrepreneurial couple Jane and Max Gottschalk took ownership of the brand. This gave the brand a fashion-lead image, with a focus on product quality and the introduction of a kids' range.

In 2022 Nick Jonas and Priyanka Chopra Jonas invested in Perfect Moment as minority shareholders.

In 2024 Perfect Moment listed on the NYSE.