User:BarryKayton/sandbox2

Overview
Jacco van der Kooij is a businessman, keynote speaker, author and sales mentor, known for his work in helping clients design, build and scale their sales.

Van der Kooij is the founder of Winning by Design, a B2B sales consultancy based in Silicon Valley, California.

He is the co-author of Blueprints for a SAAS Sales Organization.

Life and Career
Van der Kooij was born in Drumpt, The Netherlands and holds a Bachelor of Science degree from the Avans University of Telecommunications (Avans Hogeschool) in ‘s-Hertogenbosch, The Netherlands. He also holds a Strategic Marketing degree from the University of Leicester.

He began his career as a project manager for PHILIPS Electronics where he was sent to the US to help develop hardware, software and advance services for the broadcast and consumer market. Van der Kooij moved into sales and after serving as a sales manager for PHILIPS, he became the director of sales for SkyStream Networks, a position he held for nearly 7 years until it was acquired by Tandberg Television in April 2006. He served as Senior Director of Sales for Tandberg Television until the company was acquired by Ericson, Inc in April 2007.

Van der Kooij moved on to Verisign, before first becoming VP Worldwide Sales for Technicolor , and then Kontiki. He then served as Vice President of Corporate Strategy for Qumu, a Rimage Company. After working as a sales consultant for Harmonic, van der Kooij started his own company, Winning by Design, in 2013. The company has offices in Silicon Valley, The Netherlands and Australia.

Van der Kooij currently serves as mentor and sales architect to Reach Capital and Storm Ventures.

In 2013, van der Kooij published a digital research paper on SaaS, summarizing his experience on transforming B2B companies to a SaaS business. To date this achieved nearly 500,000 views.

In 2015, van der Kooij, together with co-author Fernando Pizarro, published Blueprints for a SAAS Sales Organization.

Articles written by van der Kooij on sales related topics have been featured in Harvard Business Review, Sales Hacker and Top Sales World Magazine.

Van der Kooij has presented at seminars and made several keynote addresses around the world on the subject of sales , including at Startup Amsterdam 2016 and Rainmaker 2017.

A blog post written by van der Kooij was named as one of the best Sales Hacker Blog Entries of 2016.

Publications
Jacco van der Kooij and Fernando Pizarro, Blueprints for a SAAS Sales Organization (Blurb, June 2015). ISBN-13:978-0578161365

Personal Life
Van der Kooij is married to his wife Maureen and has two children. As an amateur triathlete he represented The Netherlands in two World Championships in 2005 and 2006. In 2006 he achieved All American status.