User:Becsnasc22/sandbox

Hello Barbie

Together with Mattel, ToyTalk developed a project that aims to fulfill children wishes of being able to have a two-side talk with their Barbie dolls. The Hello Barbie consists on a doll that once connected to Wi-Fi talks with and answers to the speaker in real time. The answers intent to be accurate and personal what leads to the debatable part of this doll - a constant implanted surveillance program or as their makers call it, a child memory.

The Hello Barbie storage every piece of information one decides to provide her. Its voice recognition feature contributes to build up a marketing-target household hence it is able to build up profiles and hold/share that information with third parties. The controversy fact is that children are becoming surveyed and gaining an emotional bound to this surveillance, even if Barbie makers would not sell the child’s data to any other parties, it is inevitable that children do not grow found of their dolls that can now even remember them. The emotional relationship that a single product generates and ultimately spreads to other commodities, will shape a consented surveyed consumer society from young age.