User:Bjoalb/sandbox

Mag+ is a software development company focused on creating tools for digital publishing to tablets and smartphones.

The name Mag+ originate from Magazine and the + character represents an enhanced magazine experience enabled by the interactive multi media possibilities that tablets and smartphones offers compared to print media.

The platform
The Mag+ digital publishing platform is based on a set of different tools :


 * The Mag+ Plugin, a plugin to Adobe InDesign CS4 – 6.
 * The Mag+ Feature Builder, a HTML-wizard for creating interactive elements.
 * The Mag+ Production, a content planning tool.
 * The Mag+ Reviewer, an iOS, Android & Kindle Fire app for reviewing the content created on the target advice.
 * The Mag+ Publish, a web based app building and app management tool.

History
In 2009, Bonnier's Research and Development unit starts a project to investigate how tablets will change the magazine industry. In April 2010, Popular Science iPad App, created by the project team, is presented by Steve Jobs on stage during the launch of iOS 4 and the company is starting to offer it’s software. In January 2011, the company Moving Media+ AB is formally founded.

In september 2011, the company changes name to Mag+ AB in Sweden and to Magplus Inc in the US. The name Mag+ has since the start been used for their software.

In september 2012, 600 iOS apps has been built on the Mag+ platform.

Owners
The company is owned by the Bonnier Group.

List of renowned clients
A list of a few of the applications released to the market on the Mag+ platform by renowned clients is as follows:


 * Bloomberg Markets
 * British Journal of Photography
 * Chicago Sun-Times
 * Macworld
 * MAD Magazine
 * Maxim
 * Popular Science
 * The Next Web Magazine
 * Web MD

Competitors
There are many competitors in this segment. Some of the renowned competitors are:


 * Adobe Digital Publishing Suite
 * AppStudio
 * Aquafadas
 * Oomph