User:Bsacco

Bob Sacco, Co-Founder - Travel Ad Network (TAN), NY, NY

Co-Founding the fledgling startup in 2004, Bob headed the initial 3-year day-to-day sales and mktg effort landing TAN in INC. Magazine’s 2009 “FORTUNE 500” Fastest-growing companies in America posting $11.5m in revenues ( 619.6% growth rate).

Bob also headed the marketing/PR positioning for the company which culminated in TAN capturing the #1 market position in online travel media and posting the world’s largest online travel information audience in comScore Research, 2008.

In April 2008, after four years of growing the company on just $500,000 of private angel investment, TAN closed a Series A round of $15 million led by Rho Ventures and Village Ventures.

Prior to TAN, Bob was Dir. of Sales at the San Francisco Chronicle’s SFGate.com (acquired by Hearst Corp. in 2000). And prior to SFGate.com, Bob was the first salesperson hired at CyberGold.com Inc., an innovator in online incentive marketing and payment systems, where he helped lead the firm’s NASDAQ IPO (now a part of United Airlines). As Dir. of Sales, he led sales and adoption of the Internet’s first micropayment economy, where money made online could be spent online.

Links:

http://www.inc.com/inc5000/2009/lists/top-industry-advertising---marketing.html

http://www.mediapost.com/publications/index.cfm?fa=Articles.showArticle&art_aid=94610

http://venturebeat.com/2008/04/20/travel-ad-network-raises-15-million-round/

http://www.nytimes.com/2010/09/27/business/media/27adnewsletter3.html

EDUCATION

UNIVERSITY OF CALIFORNIA, Santa Barbara, B.A.Comm Studies, 1985. President of UCSB Ad Club award winning National Student Advertising Competition (AAF), 1983. Member of UCSB Track & Field team - NCAA Division 1 Athletics. Participated in the 1984 Olympic Track & Field training camp at UCSB.

SPEAKING ENGAGEMENTS AND JUDGING

Official Judge and Panelist for the AAF – 2005 National Student Advertising Competition sponsored by Yahoo!.

ESTO, Educational Seminar for Tourism Organizations, 2007. Specialties

Consulting --- rapid sales/marketing growth for online companies.

AFFILIATIONS

Member of USA Track & Field Association

The Internet Oldtimers Foundation

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Current update:

Sprints and Jumps coach, Track & Field, Oak Ridge High School, El Dorado Hills, CA - 2009

Named Chief Revenue Officer, Dlvr.it:

http://www.streetinsider.com/Press+Releases/Dlvr.it+Names+Bob+Sacco+as+Chief+Revenue+Officer/5948865.html

http://olympic.feedables.com/story/6486704/Dlvrit-Names-Bob-Sacco-as-Chief-Revenue-Officer--Trading-Markets-press-release