User:CIGads

Profile

 * Chinese Name:Li-Ye Xiao
 * English Name:Daniel Shaw
 * Nationality:Republic of China
 * Born: 1976
 * Occupation: The assistant president of Creative & Interactive Group (CIG)
 * Native place: Dazhang village, Wendeng county , Shandong Province

Background
Li-Ye Xiao is the assistant president of Creative & Interactive Group (CIG). He was born in Shuangyashan city, Heilongjiang province in 1974. His native place is Dazhang village, Wendeng county , Shandong Province. Now he is the special marketing consultant of SOHU. He started the first one CG technology communicating platform (only for CG)——the CG artist salon. He also produced ONE HUA, a weekly magazine for high-end virtual image applications.

Career
In 1997, Xiao went into automobile marketing consulting industry and occupied the senior researcher where he focused on the research about automobile and Internet. Then, he joined BitAuto (The NYSE listed stock code: BAT) as the director of automobile marketing consulting center and the chief consultant in 2000. From 2006, Xiao joined Creative & Interactive Group (CIG) which is the branch of BitAuto as the vice-general manager dealing with research about integrated digital marketing strategies and consulting services. In 2009, he founded BITONE with Hai-Wei Qu and acted as the CEO of BITONE. Now BITONE is the first brand of automobile CG application in China and works for about 30 automobile enterprises. In 2010, he founded BITCAR with others and became the vice-president of BITCAR.