User:Carmellaspencer

About Carmella Spencer

Agency Owner & Digital Marketing Consultant

A pioneer in San Diego digital marketing and website development space with a passion for creative ways to leverage the web, Carmella Spencer has over 15 years of Internet experience. In 1997, Carmella was part of the original web team for SignOnSanDiego.com, web site of the San Diego Union-Tribune newspaper ( now UT San Diego) where she helped to lead in the creation and growth of the newspaper web site; now the largest and most visited local Internet destination in Southern California.

A creative thinker and life long learner, Spencer moved to television as the General Sales Manager for TheSanDiegoChannel.com, KGTV 10, the local ABC affiliate and a division of Internet Broadcasting Systems (IBS) and later adding her expertise to the email marketing solutions company, BlueHornet Networks, as General Manager. She served as Director of Marketing for the American Council on Exercise (ACE), a non-profit organization servicing the fitness community; Carmella built the ACE brand and grew revenue through traditional marketing channels, internet initiatives, and website and e-commerce strategies. As VP of Sales and Marketing at SiteLab Interactive, a full service interactive agency, she drove new business growth and positioned SiteLab as a thought leader in online marketing, usability & analytics, and web design/motion media. Most recently, Carmella was VP of E-commerce at Mission Federal Credit Union, second largest credit union in San Diego County where she oversees all website properties, online banking technologies and interactive marketing and branding to drive membership.

Additionally, Spencer's background includes several years as a graphic designer, in corporate training and human resource management as well as long term management tenure with American Airlines.