User:Caswell-Massey/CM test1

Caswell-Massey is a personal care product company and apothecary shop founded in 1752 in Newport, Rhode Island, by a Scottish-born doctor named William Hunter. It is one of the oldest continuously operating companies in the United States and the world; ranked by the Wikipedia List of oldest companies as the oldest ongoing company in the United States, and the oldest perfumer in the world. The main product categories it sells are soaps, fragrances (men’s and women’s), lotions, shaving products and tools, other apothecary-style personal care accessories, and bath and fragrance-related products for the home.

Originally called Dr. Hunter’s Dispensary, it began as an apothecary shop selling medical supplies and was the first all-drug store in the New World. Dr. Hunter was active in the community, and gave the first lectures on anatomy and surgery in the Colonies in 1755. During that time, he also invented orange soda to help his customers take the medicines sold in his apothecary shop.

Newport, Rhode Island at the time attracted the Colonies’ social elite who sought European-style luxuries. While serving his customer’s medical needs, Dr. Hunter also began to serve their cosmetic, personal care and hygiene needs as well. He imported fragrances from Europe and blended some 20 different colognes himself. The fragrances were numbered One through Twenty of which Number Six (created in 1789) was favored by George Washington and John Adams. Number Six, with its orange and bergamot scent, continues to be sold by the company to this day.

For approximately the first three quarters of a century the apothecary shop changed owners in the tradition of each retiring pharmacist handing over the keys to his apprentice. Dr. William Hunter was followed by Charles Feke who in turn was followed by Rowland Hazard in 1822. Hazard took Philip Caswell into partnership and the name became Hazard & Caswell. In 1833 following Rowland Hazard’s death the company became Caswell & Hazard. In the same year the first Caswell-Massey branch opened in New York City.

A fragrance called Jockey Club was introduced in 1840. This fragrance later is said to have been a favorite of President, John F. Kennedy. It is also currently sold today. In 1860 Castile Soap is introduced, and was used by Abraham Lincoln after his inauguration in 1861. The company during that time also continued to make other apothecary products. Among General Custer’s personal effects at “the last stand” battle of Little Bighorn was a Caswell-Massey toothbrush, still on display at the Little Bighorn Battlefield National Monument.

The company took its present name Caswell-Massey when then-owner John Rose Caswell formed a partnership with New York businessman William Massey in 1876. In that year the company operated only two stores, one in Newport and one in New York City. Over the next 30 years Caswell-Massey grew to 10 stores in New York City, but closed its Newport store in 1906.

In 1916, a 13-year old Ralph Taylor was hired to sweep the shop and clean bottles in the basement. Twenty years later, in 1936, Ralph and his younger brother Milton bought the company. Ralph and Milton would own Caswell-Massey for 53 years.

During the early-to-mid 1900s leaders in business, politics and the arts frequented the Caswell-Massey stores to fill their prescriptions and purchase personal care supplies. Customers included the Astors and Vanderbilts ; Edgar Allan Poe, George Gershwin, Judy Garland, Katharine Hepburn and Greta Garbo. In 1926 a store is opened on Lexington and 48th in New York City, in what was then the Barclay Hotel. That location is currently the company’s flagship store, and is one of the oldest ongoing retail stores in New York City.

Almond Cold Cream soap was launched in 1940. Dwight and Mamie Eisenhower liked it so much they ordered it for the White House after their election in 1962. Mamie Eisenhower was also a fan of “White Rose” perfume, writing a thank you letter to the company. During the second half of the century customers also included luminaries such as Jacqueline Onassis who bought Avocado Oil, and the Rolling Stones. Caswell-Massey currently has 5 retail stores in the United States, sells products through its website and mail-order catalog, as well as through department stores and specialty shops. The five stores are located in New York City, NY; Atlanta, GA;  Charlotte, NC; West Palm Beach, FL; and Newport Beach, CA.  The website is www.caswellmassey.com