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Male beauty

Because of the rise of male K-Pop stars wearing makeup it has become more mainstream for younger Korean men and teens. Men will often wear BB cream to even out complexion, tame eyebrows and keep the skin relatively smooth without facial hair. Korean men are also using skin care to obtain smooth, dewy skin, just as the women do. Some men will use tinted lip balms or sheer lipstick to bring color into their face. Some famous K-Pop Stars such as “Taeyong”, “N” and “Jimin” have worn washes of warm shimmers on their eyelids. Some young men have found that these fresh faced appearances give them a leg up in the professional world.

Plastic surgery

Plastic surgery is used by some to create a youthful appearance getting rid of some fine lines and wrinkles. Other procedures are meant to make the person look more Westernized by constructing stronger or sharper features, changing eye shape and eye structure. With the popularization of K-Pop some people have started to change their features to emulate their favorite pop idols. Plastic surgery is utilized by both men and women who have these desired outcomes.

Beauty as Protest

There has been a rise for North Korean Women using beauty as a protest against their country. North Korean beauty products have to be approved by the state. Certain hair colors and styles are prohibited as well as red lipstick. There has been an increase in beauty products being smuggled through the black market.

https://www.nknews.org/2012/12/looking-pretty-in-north-korea/

North Korean Beauty

The creation of North Korean beauty was created by Kim II Sung to try to boost morale within women soldiers. The North Korean beauty products were made to resemble South Korean products. In North Korea the beauty standards are much more rigid. Hair is meant to be naturally colored, polished, straight and in some sort of up do. Excess color like eyeshadow or lipstick is rare.

Brands

In North Korea the instate beauty brands are Unhasu and Bomhyanggi.

In North Korea the beauty standards are much more rigid. Hair is meant to be naturally colored, polished, straight and in some sort of up do. Excess color like eyeshadow or lipstick is rare.

Brands