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Bicycle Tourism

The bicycle industry is typically defined as the sale of product and accessories. The global value for this industry has been estimated at $US30-35 billion.

In contrast, the bicycle tourism industry, is significantly larger. In Europe alone, it was estimated that the value of bicycle tourism in 2012 was $Euro44Billion. Bicycle tourism has been described as the "travel between places by bicycle for leisure purposes, and where the act of cycling is an integral part of the tourist experience."

Revenue for bicycle tourism is generated from a range of segments including: Bicycle tourism spans the major bicycling segments including
 * guided tours
 * self-guided tours
 * bicycle hire
 * accommodation
 * food and beverage
 * transport to and from route location (examples being shuttle services)
 * events including the rapidly growing Gran Fondo event run by the Industry's coordination group - the UCI
 * bicycling related fitness programs and services
 * skills development
 * road riding
 * mountain biking (cross country, down hill, enduro/flow)
 * sightseeing
 * bike packing
 * specialist (including gravel grinding and fat bikes).