User:Chito.Mar/Digital marketing/Asofrankcsueb Peer Review

General info

 * Whose work are you reviewing?

Chito.Mar


 * ng
 * Link to the current version of the article (if it exists)
 * Link to the current version of the article (if it exists)

Evaluate the drafted changes
(Compose a detailed peer review here, considering each of the key aspects listed above if it is relevant. Consider the guiding questions, and check out the examples of what feedback looks like.)

The first thing that I noticed is the critique ahead of the lead in the original article which states that some parts of the article are written like a personal essay or a persuasive argument. Following that, I noticed a lack of citations in the "Channels" section. I think with some rephrasing of sections, even the sections with citations, the article might align more closely with Wikipedia's standards. I see phrases such as "it is important" also in the Channels section.

"It is important for a firm to reach out to consumers and create a two-way communication model, as digital marketing allows consumers to give back feedback to the firm on a community-based site or straight directly to the firm via email." - This is phrased like an opinion. Rephrased it could read something like "A firm will reach out to consumers and create a two way communication model. Digital marketing allows customers to give feedback on the firm on a community-based site or directly to the firm via email." The source and content is the same without the opinion that "It is important."