User:Chriskelok

Sean Christopher Mascarenhas, (born January 26, 1984) better known by his stage name, Coolie Mac, is an American writer, singer-songwriter, real estate investor, record label owner, movie producer, actor, and visionary. He is well known for his neologism coining the term "Indoribbean Pop" as a genre of music (a fusion of American, Caribbean and East Indian elements) not to mention promoting Khal Torabully’s neologism Coolitude in his hit single "Slumdog Nillionaire" as well as using the controversial term Coolie as an official trademarked stage name. He is the first Indian born artist to have a hit rap song that is played internationally.

His debut album "Cooliology" was launched in 2013 promoting Coolie ideology – Coolie as a colloquial term of ethnic identification and empathetic connection amongst the East Indian community or PIO’s (person’s of Indian origin) which he has named, “The Coolie Nation.”

The hit single on the album is Slumdog Nillionaire, which has received airplay in Mauritius (Top FM and Radio Plus), Guadeloupe Island, and S. Africa (Lotus FM). The music video for Slumdog Nillionaire has received favorable reviews from several music critics. The film was shot in Singapore and directed my Alex Mares Manton of Asia Images Group. His other song Carib Coolie Star is played in Guadeloupe. Coolie Til I Die was filmed in Trinidad and Tobago.

In 2012, Coolie Mac established Coolie Sound Records. He is responsible for the vision to create musical infrastructure to properly aide in the cultural shift-taking place amongst the East Indian community in the West. “The only way Indian’s could be accepted in pop culture is if we had a term and movement (The Coolie Renaissance) a literary, musical, historical, and educational paradigm shift in the course of Indian diasporic history. Plus, the word coolie is part of the Hindi language, it belongs to Indian people.”

Coolie Mac is a fan of the French-Guadeloupian singer Kooly Robert Jasawant’s song "RaggaKool" and Kinx (Rajdev Nundkumar) song Indian Coconut Man. Coolie Mac produced and acted in the music video Indian Coconut Man in the summer of 2013. Coolie Mac comes from the low caste in India and his literary inspirations are Indian Diasporic writers such as Ashwin Desai, David Dabydeen, Mahadai Das, Khal Torabully, and V.S. Naipaul. His role model is Sir Seewoosagur Ramgoolam from Mauritius.

Coolie Mac has performed in South Africa and Mauritius. His music stage name is one of controversy because of the word Coolie, kuli, in Sanskrit (भारवाह = Malabar or day laborer). In Guadeloupe, “Coolie Malabar” was used as a term for people of Indian ancestry. However, he insists the word is no longer pejorative but positive in its nature, and is an acceptable ethnic identifier for people of Indian origin in the Western hemisphere, mostly in the Caribbean. Inside of the Indian Diasporic community is an understanding of being Coolie and it’s a term of endearment not an affront. “I am Indian and I shouldn’t be ashamed to use the word Coolie because it’s part of my community.” Early Life: Coolie Mac was orphaned as a child, and spent nearly 4 years at the Shishu Bhavan orphanage in Vile Parle, Mumbai. The orphanage was started by Mother Teresa’s order the Missionaries of Charity. His adoptive father Brian Mascarenhas was a businessman from Bandra, Mumbai. His mother, Marilee Mascarenhas, is a White-American from the United States of America and was an actress for a short stint in a Hindi TV serial, Vasudev, while living in India.

Music Video Credits:


 * Slumdog Nillionaire 2013


 * Indiopian Dreams 2013


 * Coolie Trade 2013


 * Indian Coconut Man 2013


 * Carib Coolie Star 2013


 * No Time 4 Dem Hookahs 2012

Accredited Neologism:


 * 1) Indoribbean Pop