User:Cjp002/Evaluate an Article

Which article are you evaluating?
Vegetarianism by country

Online advertising in China

Fan economy

Why you have chosen this article to evaluate?
Vegetarianism by country:

I chose this article because I think there are many benefits of being vegetarian. While I have yet to fully commit to this dietary lifestyle myself, I have many family members who do. Although it is easy for us in America due to the wide range of cuisine options we have here, I am curious if the same is applicable in China. Furthermore, I think veganism is one tangible way of addressing the climate crisis that China is currently facing. My primary impression of this article was that it focuses well enough on the roots of veganism in China, but I do not know much about present day contexts to understand how prominent veganism is in China.

Online Advertising in China:

I chose this article because I think that advertisement plays a big role in China's consumerism. I want to explore how they advertise, to what groups advertisements are made for, and how online advertisement is related to the pop culture industry.

Fan economy:

I chose this article because I am very interested in Chinese pop culture and its entertainment industry. In recent years, I found myself also attracted to products that were endorsed by Chinese idols. I believe that with more idols advertising products, it heightens consumerism in China.

Evaluate the article
Vegetarianism by country:

Lead Section: I think the lead section is very broad because it covers multiple countries. It only focuses on India as a particular country because India has an overwhelming large population of vegetarians/vegans. The summary is very short and doesn't actually define what being vegetarian/vegan is.

Content: The content focuses primarily on the cultural attitude of the Chinese towards vegetarianism. The information is relevant, but not entirely specific to what I am curious about - the growth of vegetarianism and what types of options there are in China. The content also focuses on historical attitudes rather than modern day attitudes.

Tone & Balance: I think the article was written with a neutral tone.

Organization: There are no subsections so there is room for better organization. The current information is concise and easy to read.

Images: There are no images for China's section specifically.

Talk page: There is no relevant discussion pertaining to vegetarianism in China.

Overall impressions:


 * 1) I think this article's overall status is that there is still room for improvement. Although comprehensive, it is not fully detailed enough for each country.
 * 2) The particular strengths for the section about vegetarianism in China is that there are famous thinkers and religious groups from China mentioned, which can give me some idea of where to continue looking to expand their arguments.
 * 3) This article can be improved by talking about the regions or populations of China that are most likely to become vegetarian, why they are choosing to become vegetarian, and how these efforts will be considered as China's contribution towards mitigating climate change and promoting environmental sustainability.
 * 4) The article is moderately developed. There is still room for improvement.

Online Advertising in China

Lead Section: This is the most helpful part of the article because it lists many mediums through which online advertising can be conducted.

Content: The content of each section is very short, with little explanation of how well these mediums of advertising do or what kind of prominent advertising they had successfully done.

Tone and Balance: There is a lot of data being reported without much explanation to the context. The tone is neutral.

Organization: The different mediums are nicely sectioned off, but they could be further developed.

Images: There are no images for this article.

Talk page: There is no relevant discussion on what should be added to this article.

Overall impressions:


 * 1) I think this article is still under construction. It does not focus on enough aspects of advertising online, such as the environmental implications.
 * 2) The strengths of this article is that it has many relevant sites that are still being used for advertising today.
 * 3) This article can be improved by making it more comprehensive through each of the mediums for advertising and adding the environmental and economic implications.
 * 4) This article is incomplete.

Fan Economy

Lead Section: I think this lead is very clear on the definition of fan economy and what its special characteristics are. However, there can be more concrete details as to what defines a fan and how this contributes to China's economic growth. They also do not talk about the types of idols or merchandise that can be attractive to fans.

Content: The content seems very neutral but not very well sourced or explained.

Tone and Balance: I think the tone does not sound very professional, though the content sounds like it is being expressed neutrally.

Images: There are no images for this article.

Talk page: There is no relevant discussion on what should be added to this article.

Overall impressions:


 * 1) I think this article is very broad without any specific references to examples of idols in pop culture currently. Some terms are used very loosely, which means that this article has room to become more specific.
 * 2) The strengths of this article is that they have specific subsections about the background, cause, and development.
 * 3) This article can be strengthened by explaining what the appeal of idol advertised merchandise is, and how idol and fan culture became so prominent that fan economy existed. I would want to talk about how Chinese pop idols rose to prominence on a local and increasingly global scales, and how they are used in advertising to promote brands to their fans. I would also want to look at how largescale fan economy can be in different consumer products such as food, clothing brands, media distribution, etc.
 * 4) This article is still a work in progress.