User:Critonia/sandbox

To describe the increase in South Korean media consumption in Asia during the late 1990s, the term "Hallyu" was coined. This term was originally meant to refer to the consumption of Korean media in East Asia but has since been expanded to include countries beyond East Asia. Korean media can be considered as any popular content originating in South Korea. After the addition of social media into popular culture, K-pop groups were able to gain an increasingly global audience. Fans could share content regarding K-pop instantly across borders. Due to this, a primary medium through which K-pop is spread worldwide is the Internet. YouTube, in particular, is a cite through which K-pop is shared. In 2011, YouTube made "K-pop" into its own category in the music section. This page was viewed approximately 0.8 million times in 2010. However, the views on YouTube's "K-pop" page increased to 2.3 billion in 2011. This number encompasses the views of 235 countries. Psy's 2012 hit "Gangnam Style" is a great example of the Korean Wave in recent years. "Gangnam Style" gained over 3 billion views and became the most viewed music video on YouTube at the time of release. The success "Gangnam Style" saw on YouTube exemplifies the role of YouTube and other social media platforms play in the distribution of K-pop. In various countries including France, Germany, Australia, Canada and the United Kingdom, Psy's "Gangnam Style" reached 1st on the music charts. Since 2009, when Boa and the Wonder Girls first appeared on Billboard charts, the presence of K-pop has greatly increased in America. Over two dozen Korean artists are scheduled to perform throughout Canada, Mexico and the United States in 2018. One of the largest K-pop tours yet scheduled in BTS' Love Yourself tour, during which the group is planning to perform at 14 sold-out shows in North America. The K-pop group GOT7 also toured the United States to perform at various locations throughout 2018. This tour involved the efforts of multiple event coordinator companies, due to the rising interest in Korean artists worldwide. Derek Lee, CEO of SubKulture Entertainment, stated that "just a few years ago, it was almost unheard of to sell 5,000-plus tickets for a K-pop show in North America. However, it now happens with regularity." . Some groups have even appeared on American talk shows in recent years. The K-pop group Girl's Generation made an appearance on ABC's Live! with Kelly as well as the Late Night Show with David Letterman in 2012. Due to Kpop's global popularity, South Korea has increased its global music industry position rom 15th in 2009 to 8th in 2014.