User:DWM10101/sandbox

Dana Walden Macht (born December 24, 1965) is an American media executive, currently serving as the president and Chief Media & Digital Officer of WWE. Walden Macht's media career began in 1992 when she joined Turner Broadcasting System as the Vice President, Communications before becoming the president of the TNT network in 1994. During her time working at Turner, Walden Macht began her career in professional wrestling due to World Championship Wrestling airing its flagship programming on her network.

In 2001, Walden Macht left the now Time Warner to become president of the TNN network where she remained for two years. In late 2003, Walden Macht was named the vice president of Total Non-Stop Action Wrestling, remaining with the company until 2013. In early 2014, she joined former competitor WWE as its Chief Media and Digital Officer before becoming co-president with media executive Nick Khan in 2020. In 2022, when Khan became co-CEO, Walden Macht held the role of president alone for the first time.

Career
Following her graduation, Walden Macht began working for the public relations firm Bender, Goldman and Helper as Larry Goldman's assistant, spending almost five years there rising to the position of vice president. In April 1992, she was appointed as Vice President, Communications at Turner Broadcasting Systems. Walden Macht revealed in a later interview that she joined Turner as a fan of professional wrestling and hoped to be appointed to work for World Championship Wrestling.

Leading up to a 1994 company retreat, Walden Macht had become frustrated with her position in the company. She arrived at the retreat with the intention of delivering a presentation about the poor performance of the TNT network to Ted Turner, suggesting the network had a dated strategy and was losing deals due to a lack of aggression. The presentation earned her a seat next to Turner at dinner and following the dinner, instructed Scott Sassa (president of Turner Entertainment Networks) to find her a role outside of marketing at the company. Turner and Sassa agreed that Walden Macht should fill the position of president of the TNT network.

In 1995, following a meeting with Turner, Sassa and the Senior Vice President of WCW Eric Bischoff, Walden Macht commissioned a weekly one hour show to compete head to head with Vince McMahon's then-WWE Raw. WCW Monday Nitro debuted in September 1995 and soon became the network's most successful programming. As its success grew, Walden Macht