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WYL (WhoseYourLandlord), Inc is an American real-estate technology startup where renters leave anonymous reviews of rental properties. The platform uses a personalized dashboard to organize renter feedback. Headquartered between Brooklyn and Buffalo, New York, the platform is accessible via website. The company was founded in 2015 by Ofo Ezeugwu. The mission of the company is to shift the focus of housing from property to humanity, while strengthening the relationship between residents and home providers. Features of the platform include the synthesis of renter reviews, permitting home providers (owners/operators) to monitor performance, predicting resident retention, and providing additional information in regards to the property and residents.

History
While serving as vice president of external affairs for Temple Student Government, Ezeugwu came up with the idea for WYL while discussing student housing options with other student government reps. The idea for a landlord rating system called "Rate Your Landlord" came together in 2012. The name was quickly changed to WhoseYourLandlord as Ezeugwu invested money from his modeling career to help fund the development of the platform. Additionally, in April of 2014 he won Temple University's Be Your Own Boss Bowl along with its $20,500 award. The platform was published in 2014 totaling 40,000 users in its launch year. The startup charges owners $2 per unit, per month for its software. The startup plans to expand its features including using natural language processing (NLP) to identify trends in reviews, for companies with hundreds of units to better organize renter feedback.

In 2015, WYL received $25,000 of seed money from Philadelphia-based accelerator DreamIt. WhoseYourLandlord gained a variety of resources including mentors, and access to the Innovation Center @3401 located in University City.

By 2016 there were 78,000 active users, 45,000 blog views, and 3000 reviews of 2200+ home providers across 100+ cities. There was a 40% growth rate from 2015 to 2016.

In 2019, WYL won 43North's startup competition receiving $500,000, and access to the accelerator's Seneca One Tower offices in Downtown Buffalo. The company now has a long standing partnership with the business accelerator contributing to the organizations roster of over 59 companies worth $4+ billion in market valuation.

In 2020, during the Coronavirus Pandemic, Ezeugwu partnered with Walmart to gift $25,000 towards 50 Philadelphia families in order to help pay rent for those disproportionately affected by the pandemic.

In 2022, WYL raised $2.1 million in a seed-plus funding round headed by Black Operator Ventures. Contributors included Michael Tobin (Founder of Fresh Catch Poke), Diishan Imira (Founder of Mayvenn), Abbey Wemimo and Samir Goel (Founders of Esusu). The fund accumulated $13 million in capital with the intention of being reinvested into Black founders and their companies.

Media Appearances
WYL and founder, Ezeugwu, have been featured in a series of media publications, podcasts, and YouTube channels including:


 * Vice
 * TechCrunch
 * MSNBC
 * Newsweek
 * Blavity
 * New York Post
 * Forbes
 * Apartment Therapy
 * Business Insider
 * WHYY