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Bill Goodwyn is an American media, education and ed-tech executive and strategist. A cable industry pioneer and an early evangelist of the application of interactive digital and on-demand content to disrupt established global markets, Goodwyn served in senior positions at Discovery Communications and is President & CEO of Discovery Education, the next generation digital learning company that pioneered the launch of digital alternatives to print textbooks.

Early Life and Educaton
Goodwyn was born in Rocky Mount, NC to Irene, a homemaker, and Art, a Colonel in the U.S. Air Force. As a result of his father’s military career, he moved numerous times throughout his childhood, including to Tripoli, Libya, where his family was part of the American evacuation when Gaddafi took power. After being relocated to  Wiesbaden, Germany following the evacuation, Goodwyn returned to the U.S. while his father deployed to serve two tours in Vietnam at Da Nang, South Vietnam.

Goodwyn graduated from Tarboro High School in 1978 and went on to attend the University of North Carolina. Goodwyn graduated in 1982 with a bachlor’s degree in journalism and communication.

Career
Goodwyn was recruited in 1983 to Scripps Howard company, where he was responsible for distribution of the cable television industry’s first electronic guides, TV Decision.

Goodwyn then joined Landover, MD based Discovery Communications in 1987 as one of the company’s first distribution executives, relocating from Atlanta to Washington, D.C.

Goodwyn progressed through the organization, ultimately serving as both President of Global Content Distribution, where he was responsible for the distribution of a portfolio of high-definition, video on demand, mobile and digital services in 180 countries, generating $1.5B annually, and also as CEO of Discovery Education. Goodwyn pioneered the development of digital textbooks to replace hardcopy textbooks as the primary resource for classroom instruction. In 2013, Goodwyn led the acquisition of UK market education leader Espresso delivery digital content to primary and secondary schools across the United Kingdom.

Awards
Goodwyn was inducted into the Broadcasting & Cable Hall of Fame in 2013[6 ]; the Cable Center's Cable TV Pioneers has been awarded the National Cable & Telecommunications Association's Vanguard Award, the highest honor for Young Leadership He is also is a recipient of the Next Generation Leadership Award from the UNC School of Journalism and Mass Communication recognizing individuals who represent the next generation of leadership in their fields[9 ]; and is annually recognized in The Cablefax 100 list recognizing the most influential cable executives.

Boards and other affiliations
Goodwyn is currently a trustee for the Committee for Economic Development (CED), the T. Howard Foundation, the Committee Encouraging Corporate Philanthropy (CECP) CEO Members , the CTAM Educational Foundation the Central Piedmont Community College (CPCC) Foundation Board , the UNC-Chapel Hill Journalism and Communications School Board of Advisors  and is on the advisory board for EdWeek Market Brief. Mr. Goodwyn previously served on the boards of the Cable & Telecommunications Association for Marketing (CTAM) and the Alexander Youth Network.

Personal Life
Goodwyn lives with his wife, Leigh, and their two children in Charlotte, N.C.