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Baobab oil is derived from the fruit seeds called Adansonia by a process that starts with the seeds being air-dried in the sun. The seeds are then stored for months before they are cold-pressed to give the oil. The seed oil extracted from the baobab fruit pulp is popularly used in the cosmetics industry. Baobab oil is mostly used for softening, healing, and regenerating skincare properties. In areas where the baobab tree grows, local people use every part of the tree. The fruit, leaves, seeds, and oil processed from the seeds are used in nutritional supplements, food, and skincare. The growing use of baobab oil in anti-aging and sun care products also presents an opportunity for exporters of baobab oil in developing countries. Europe is an attractive market for baobab oil because of the growing demand for natural ingredients from cosmetics companies.

Definition
Baobab is considered to be the largest succulent plant in the world. The seed oil extracted from the baobab fruit pulp is popularly used in the cosmetics industry. Also, it was used in a pilot study to determine its safety and efficacy. The production of baobab oil begins by cracking the fruit open and separating the seeds from the dry powdery pulp. The seeds are first hammer-milled to remove the hard outer coat from the kernel. They are then placed in a screw expeller and cold-pressed from the kernel. The oil is then filtered for purity.

History
Baobab oil is extracted is native to Senegal, Zimbabwe, South Africa, Benin, Sudan, Kenya, Botswana, Madagascar, Angola, Namibia, and Zambia. Commercial production of baobab oil mainly takes place in Zimbabwe, South Africa, Senegal, and Sudan. This not-so-well-known oil is derived from the seeds of the fruits of baobab trees, found in mainland Africa, Madagascar, and Australia. Characterized by their longevity, baobab trees are considered incredibly nourishing, with cork-like bark that can be used to make rope and clothing, as well as large water stores that can be tapped in periods of drought. Once a year, the flowers on baobab trees bloom and when pollinated, create seed-filled fruit. Baobab oil is then extracted by cold pressing the fruit seeds.

Production
Europe is an attractive market for baobab oil because of the growing demand for natural ingredients from cosmetics companies. They are moving to safer ingredients as consumers look to avoid synthetic ingredients in cosmetic and personal care products. The growing use of baobab oil in anti-aging and sun care products also presents an opportunity for exporters of baobab oil in developing countries. Baobab oil can be used daily or at night but it's a better product for use during the daytime because of skin-brightening benefits. Baobab is gentle enough to use every day.

Baobab oil also has applications in sun care products, thus providing a perspective segment to enter. The global sun care market was valued at USD 11.65 billion in 2018. The market is projected to show a compound annual growth rate (CAGR) of 7.85 percent and be worth USD 17.0 billion in 2024. The European sun protection products market is expected to grow by a compound annual growth rate (CAGR) of 6.1 percent between 2018 and 2024.

The global baobab ingredients industry is expected to grow by 3.5 percent between 2018 and 2024 according to Global Market Insights. It is expected that the market will be worth USD 5 billion by 2024. The European cosmetics industry’s demand for baobab oil is driven by the growing popularity of natural personal care products. Baobab oil is used in specific segments of personal care products, such as anti-aging and sun care products. According to industry sources, imports of baobab oil to Europe range between 20 tonnes and 40 tonnes.

The most prospective countries for baobab oil are the Western European countries. These include Germany, the UK, France, the Netherlands, Italy, and Spain. These countries have the most important markets for cosmetic products in Europe; they also have substantial manufacturing sectors. In countries such as Germany, France, and the UK, consumers are also familiar with baobab products.

The popularity of natural and organic personal care products is increasing across Europe. There is also a growing demand for certified natural and organic ingredients, such as baobab oil. The aging population is generating demand for anti-aging products, presenting an opportunity to exporters of baobab oil in developing countries. However, the coronavirus crisis has caused some disruption in the supply of natural ingredients, including baobab oil.

The global coronavirus pandemic has created a number of challenges for exporters in developing countries. The challenges exporters face are likely to remain for the foreseeable future as different states and governments around the world attempt to tackle COVID-19 with various measures.

Import and export restrictions on goods and quarantine and lockdown measures imposed by governments are key challenges exporters face, as they disrupt global supply chains. For example, some port authorities have forced ships carrying goods to observe 14-day quarantine periods whilst lockdown measures limit economic activity, such as agricultural production and processing. Prices of exported goods have increased, with the cost of airfreight rising because of flight cancellations. Industry sources have also reported that shipping and transit costs of exporting baobab oil have increased considerably.

Uses
Baobab oil is cold-pressed from seeds for various uses, from cooking to hair care to skincare. Baobab oil is rich in omega-3 fatty acids and other fats including palmitic acid, oleic acid, linolenic acid, linoleic acid. It helps moisturize, help prevent water loss from the skin, soften skin, improve skin texture, improve skin elasticity, help repair the skin barrier, help to heal skin faster, and reduce inflammation.

Research source has found that baobab fruit also contains several chemicals that have health benefits. One of these is called hydroxycinnamic acid glycoside. It helps antibacterial, antiviral, antifungal, antioxidant, and anti-inflammatory. Baobab oil has almost no side-effect. If you have very oily, acne-prone, or sensitive skin, use baobab oil sparingly. It may block some people’s pores, which can cause or worsen acne. It may also lead to skin irritation or rash in some people.

Baobab oil has an insulation-like effect on the skin to protect it from excess high and low temperatures. The concentration of nutrients in the baobab oil helps the skin to heal wounds faster than it normally would. The baobab oil also does well in keeping the under-eye skin looking youthful. All you need is three tablespoons of baobab oil, three drops of lavender oil, and two tablespoons of jojoba oil. Shake the mixture well, and add a drop under each eye with your finger. Try to massage as gently as you can. Baobab oil contains vitamin C, and vitamin C is required for reducing skin aging. It stimulates the skin’s production of collagen and restores the collagen on aged skin.