User:Dearcalliope

Jennifer Sullivan (also known as Calliope in Outer Space) is the writer of the blog DearCalliope. A marketing and licensing executive Jennifer Sullivan is president of memBrain, LLC headquartered in Los Angeles, California. The website features updates related to pop culture, film, television, fashion, literature, social responsibility and business.

Sullivan's career has spanned licensing and consumer marketing programs for a wide range of companies - from emerging brands to the world's largest retail, entertainment, technology and packaged goods companies. Sullivan's clients have included some of the world's largest brands including McDonald's, Burger King, Kellogg's, Vivendi Universal Games, Kraft Foods, Toys "R" Us and many others. Negotiating high profile partnerships with leading entertainment companies including Disney, Fox, Warner Bros., Sony, Microsoft, NFL, Viacom, LucasFilm, Universal and others, Sullivan's expertise in new business development, product placement and tie-ins have helped her clients to generate hundreds of millions of dollars in revenue and invaluable social currency.

In 2008, Sullivan co-founded a licensing agency representing Paul Frank Industries, Emily the Strange, Sony Music Nashville among others. Sullivan's work on the Paul Frank brand resulted in the procurement of 85 licensees in 18 months, launching its social media networks, securing placement into Target stores and winning two (2) LIMA Licensing Excellence Awards in 2010.

Sullivan joined memBrain as President in 2011 and is currently at the helm of a vast range of projects for Intel, McDonald's, Hasbro, Coty, MillerCoors, The Marketing Store, Logitech and several others. Jennifer also oversees memBrain's licensing programs for top celebrities, artists and lifestyle brands including Demi Lovato, will.i.am, Kenny Scharf, Iron Chef (and Iron Chef America), Emily the Strange, Shelby Star (Christina Milian), Marie Claire, Man V Liver and more.

Sullivan is a frequent panelist and speaker on the subjects of brand licensing, partnership marketing, sponsorships and retail promotions.

Sullivan's 2012 TEDxChapman University talk was entitled "Frictionology" and explored the importance of vision and risk taking in today's fast moving, connected and technology-enhanced marketplace.