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Tracy Rawle (born August 27, 1960) is an American entrepreneur. He is the CEO of the payday loan company Check City. He is also the CEO and the founder of Softwise, Inc., which provides point of sale software for the check cashing and payday loan advance industry.

Personal life
Tracy Rawle is a Utah native and grew up in the city of Provo. Tracy is the son of Richard M. Rawle and Judy K. Rawle and has three siblings: Todd Rawle, Tosh Rawle, and Amber Rawle.

After completing his high school education, Tracy served a two-year LDS mission in Independence Missouri. He studied business at Utah Valley University (UVU) and Brigham Young University (BYU) upon his return.

Tracy has been married for more than 33 years to Jan Hayward, with whom he has four children: Lindy Baker, Tyler Rawle, Connor Rawle, and Carson Rawle.

Career
Tracy was introduced to business at a young age when he began working at his father’s family restaurants. He worked with his father throughout his high school years and was promoted to manage and open new restaurant locations as an adult.

Following a move to Atlanta, Georgia, Tracy, his brother Todd and his father Richard decided to engage in the financial services industry. They sold their restaurants and moved to Richmond, Virginia where they opened their first check cashing store. Soon after establishing their first store, they continued to expand into several other states including Utah, Nevada and Colorado.

Tracy is currently a board member of the Community Financial Services of America. In addition to providing beneficial business services, his company is also involved in a variety of charitable events including an annual food drive and coat drive. Check City now has more than 70 locations with 500 employees.