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Southern Illinois Carbondale Marketing Department

Introduction

Located in Carbondale, IL the Southern Illinois University Carbondale marketing department is one of four departments that make up the SIU College of Business. The other three joining departments include accounting, finance, and accounting. The marketing department is located on the second floor of Rehn Hall on Southern Illinois University Carbondale campus. The marketing department also features an advisory board whose goal is to create networks between current students and graduates.

Programs Offered

Bachelor of Science in Marketing

Master of Business Administration

Ph.D. in Business Administration

Marketing Faculty

Mavis Adjei – Dr. Adjei received her Ph.D. in Marketing from the University of Mississippi. Her teaching focus includes courses such as Sales Management, Marketing Channels, Retail Management, and Professional Selling She also was the winner of the Retail Award in 2006 from the Society for Marketing Advances

Gordon Bruner II – Dr. Bruner specializes in Consumer Behavior and Strategic Promotion. He has been heavily involved with research concerning consumer acceptance of technology (Department of Marketing Faculty and Staff). He also is the Director of Office of Scale Research and the lead author of the Marketing Scales handbook series.

John Fraedrich – Dr. Fraedrich received his doctorate in marketing from Texas A&M University. Fraedrich’s interest includes those in business ethics, corporate culture, and white color crime (Department of Marketing Faculty and Staff). He is the author of over 50 writings including “Business Ethics: Ethical Decision Making and Cases.”

Maryon King – Dr. King received her doctorate in business from University Indiana (Department of Marketing Faculty and Staff). She specializes in courses such as Strategic Marketing. She was also named the direct of the Center of Innovation at SIUC in 2009.

Lynette Knowles – Dr. Knowles received her Ph.D. in International Business from Ohio State University. She teaches marketing channels, international business, and international marketing (Department of Marketing Faculty and Staff). Her first teaching experience came in Finland back in the early 1980’s.

John Summey – Dr. Summey has been at SIUC for over 35 years. His research interest includes marketing strategy, customer relationship management, and marketing research (Department of Marketing Faculty and Staff). In 2005 he was named SIUC’s best teacher. Also in 2006 he was the first to receive the Marketing Research Association’s Impact Award.