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Fall-Line Magazine and website

Fall-Line magazine and website
A UK-based ski magazine and website based in Peterborough, Cambridgshire, with contributors from around the globe. Fall-Line has been through many changes in both ownership and style since it was founded in Chamonix in 1991 by photographer Tim Barnett. Magazines and websites associated with Fall-Line over the years have included Document Snowboard, Document Skateboard and the current Outdoor Adventure Guide. Fall-Line focuses on Freeride and backcountry skiing, with an average readership age in the mid-30s, with a roughly 65/35 male to female split. The magazine and website style have included snowboarding in the 90s and in from 2010-2012, and has run the sub-head "Skiing & Snowboarding". For the 2012/13 season the magazine reverts to being called "Fall-Line" and concentrate almost exclusively on skiing.

Contributors
Over the years hundreds of well known and influential skiers have contributed to the magazine, including Doug Coombs, Mike Douglas and current UK Ski Sunday TV presenter Graham Bell.

Ski of the Year
Fall-Line is known for its irreverent tone and have a go attitude, but maintains a serious side with its gear testing. The Fall-Line Ski of the Year awards have a significant impact on UK (and to a limited effect on European) retail sales of the winning skis. Over the years these have included the K2 Apache Recon, Scott Mission, Scott Punisher, K2 Kung Fujas, Nordica Hot Rod and Atomic Theory. Fall-Line works with a panel of industry and retail testers to pick skis which show a mix of innovation and accessibility for intermediate skiers and upwards.