User:Dixiethompson/sandbox

Venmo Article Evaluation

This article was short and sweet, everything was relevant and easy to read in relativity to the topic. The article stays neutral to the application and just describes how it works, and not if they favor it or not. At the end of the last paragraph, which is about the social component of Venmo, one sentence reads "Venmo does not have either buyer or seller protection". I found this interesting because I think this could be used for an entire paragraph and gone into deeper about why this is and what that means for the users of the app. The links were all valid and relevant, there were quite a few for such a short article. There was only one comment in the Talk page, talking about user privacy.

Venmo is a fantastic app created by two guys at the University of Pennsylvania who encountered problems on a trip when one of the friends lost their wallet. From text message payments to the sleek and appealing app came the easy payment service. The app is owned by PayPal who continuously backs up its security threats and promotes its ease of use. Venmo is exceptionally popular for the college ages students, and myself I use it nearly everyday. Over summer I even found the parents of the kids I babysat paid me in Venmo. When I asked her how I heard

Media Manipulation

Reading the articles on Media Manipulation I found it very interesting how many aspects it had to cover. While learning how many manipulation techniques there are I also found room for addition to those. The descriptions for the straw man fallacy and scapegoat could use some examples, but not too many because keeping it short and easy to read better engages readers. It can be intimidating to readers to see a large bulky paragraph so I think the article does a great job of breaking those up. I found a great article with lots of information on strategies not mentioned on Wikipedia, and that I think I would be able to break down into simpler terms and ideas to use on the page. Something that could also be added is manipulated media in terms of warfar, like the tensions we have with North Korea that appear on many social media outlets.

Midnightschildren. “METHODS OF MEDIA MANIPULATION, by Michael Parenti.” Media Alliance, 14 May 2016, media-alliance.org/methods-of-media-manipulation-by-michael-parenti/.

Irvine, Don. “South Korea’s Media Manipulation.” Accuracy in Media, AIM Org, 11 May 2015, www.aim.org/don-irvine-blog/south-koreas-media-manipulation/.

MEDIA MANIPULATION

Straw Man Fallacy.

In a Straw Man Fallacy, the debater creates a version of the argument that is much easier to attack and defeat, rather than addressing the actual argument. It is named in part that the created argument is much easier, therefore comparable to defeating a "straw man dummy". Straw Man Fallacy is used in media to make the argument seem worse than it might be. An example could be with the popular movement of “Black Lives Matter”. A debater might then come back with saying that the speaker doesn’t believe that “all lives matter”, when in fact the original argument is to bring attention to racial inequality.

Straw Man is a decoy used to turn the debate away from the original article, often leaning to be very bias, and is usually a very weak argument.

Search Engine Marketing

Marketing websites can buy data from those using the internet, also influencing what search results will appear at the top. These websites sell data such as search history, age, location, and can even find out things such as political preference and interests. These are called “filter bubbles” and can create a small bubble that users stay in according to their search history.

This is a way to skew the information we are being presented, when it comes to political preferences exposure to only one side can create more bias in only seeing one side.

I also plan to change the formatting on the sit itself, there seems to be different titles that don't have information under it and it isn't that organized.

Wikipedia Final Project

Straw Man Fallacy.

In a Straw Man Fallacy, the debater creates a version of the argument that is much easier to attack and defeat, rather than addressing the actual argument. It is named in part that the created argument is much easier, therefore comparable to defeating a "straw man dummy"(Rusbult, 2006). Straw Man Fallacy is used in media to make the argument seem worse than it might be. An example could be with the popular movement of “Black Lives Matter”. A debater might then come back with saying that the speaker doesn’t believe that “all lives matter”, when in fact the original argument is to bring attention to racial inequality. This weakens the “all lives matter” argument because it is containing bias and is not addressing any points made in the original argument.

Straw Man is a decoy used to turn the debate away from the original article, often leaning to be very bias, and is usually a very weak argument.

Rusbult, Craig. “Straw Man Argument (Definitions of a Fallacy).” American Scientific Affiliation, www.asa3.org/ASA/education/think/strawman.htm.

Search Engine Marketing

Marketing websites can buy data from those using the internet, also influencing what search results will appear at the top. These websites sell data such as search history, age, location, and can even find out things such as political preference and interests (Shahani, 2014). These are called “filter bubbles” and can create a small bubble that users stay in according to their search history.

Business have many tactics to lure customers into their websites and to generate revenue such as banner ads, search engine optimization and pay-per-click marketing tools. They all serve a different purpose and use different tools that appeal to multiple types of users. Banner ads appear on sites that then redirect to other sites that are similar. Search engine optimization is changing a page to seem more reliable or applicable than other similar pages. Pay-per-click involves certain words being highlighted because they were bought my advertisers to then redirect to a page containing information or selling whatever that word pertained to (Boughton). By using the internet, users are susceptible to these type of advertisements without a clear advertising campaign being viewed.

A startup that does not have a significant budget to be spending on advertising will have a difficult time getting more revenue and views because of these taxes, for example the mortgage company eLoan was paying $6.62 per click for the phrase mortgage lender (Tedeschi, 2009, p. 1). This puts them very high up with a large amount of business from online searches.

This is a way to skew the information presented on the internet, when it comes to political preferences exposure to only one side can create more bias in only seeing one side.

Boughton, S. Bartlett. “Search Engine Marketing.” Perspectives in Business, pp. 29–32.EBSCO.

Shahani, Aarti. “Facebook Plans To Include More Of Users' Data To Target Ads.” NPR, NPR, 12 June 2014, www.npr.org/2014/06/12/321392817/facebook-announces-plans-to-sell-more-user-data-to-advertisers.

Tedeschi, B. . Demand among marketers for advertising nest to search results could soon outpace supply, driving prices up. New York Times. 19 July 2009, http://query.nytimes.com/gst/abstract.html ? res=F00911F7395E0C7A8DDDAE0894DC404482&incamp=archive:search