User:DrPronoun/Evaluate an Article

Which article are you evaluating?
Cambridge Analytica

Why you have chosen this article to evaluate?
I chose this article because of the Facebook-Cambridge Analytica data scandal I've heard on the news about in the 2016 elections. I found this similar to the coursework of Civic Tech, where these technologies are used to influence elections.

Evaluate the article
The lead section for Cambridge Analytica describes the topic beautifully, especially pointing out the Facebook-Cambridge Analytica data scandal. The lead section also briefly describes who was in charge of the operation, though it may be a bit overly detailed by explaining every executive as 'Key People", it does provide better context to what the firm was about.

The article content is split into 4 main sections: the history, data scandal, methods of investigations, and impact in elections. The article content of the impact in elections is up-to-date, although there is relevant discussions on Ex-Cambridge Analytica staffers working with Republican campaign on the 2018 Republican mid-term efforts. The discussion areas of Cambridge Analytica wikipedia are relatively old, with the last discussion being on May 2nd, 2018. This is due to the company closing down due to the press release.

I think that there should be a section on post-scandal and closure. This press release (https://ca-commercial.com/news/cambridge-analytica-and-scl-elections-commence-insolvency-proceedings-and-release-results-3) should be used to explain why closure was imminent and what key people did after the closure. This would explain the Ex-Cambridge Analytica members' involement in politics and in Civic Tech post-Cambridge Analytica.

There should also be less information about the SCL group, the parent company of Cambridge Analytica. Throughout the closure of Cambridge Analytica, there is a division between SCL and Cambridge Analytica because SCL no longer wanted to be involved in the scandal and insolvency proceedings.

The second to last paragraph regarding "Methods" of Cambridge Analytica does not fit into that section as it talks about online serveys which would be conducted on an ongoing basis into 32 different personality styles. This should not be in the methods section but rather the history section of the wikipedia, when there was a brief overview of how the personality styles worked. Though it could be moved, the area is still alright as it still counts as a "method" of Cambridge Analytica.

Cambridge Analytica could also be cited from "The Great Hack", a documentary film about the Facebook-Cambridge Analytica data scandal. This film is a reputable source as they launched their own investigation into the scandal and provide first-hand perspective in the politics and motives behind the scandal.

Other than that, the article serves as a reputable source for those interested in Civic Tech as well as the technologies behind elections and the government.

Talk:Cambridge Analytica