User:Dwidge/Evaluate an Article

Which article are you evaluating?
Online advertising

Why you have chosen this article to evaluate?
(Briefly explain why you chose it, why it matters, and what your preliminary impression of it was.)

I chose this because online advertising will continue to increase and it is important we understand how social media platforms capture data on us to sell our information to advertisers.

Evaluate the article
Lead section: The lead sections for the most part is clearly described

Content: Most of the content is relevant, however there are a few sections that are outdate like

Tone & Balance: This article is very neutral and presents the viewpoints well.

Sources and References: Most of the sources are backed by scholarly articles but some of the links do not work.

Organization and Writing Quality: Very easy to read and concise

Images and Media: Pictures do not enhance understanding of article

Talk page discussion: N/A

Overall impression: This was a good article it was very concise and easy to read. I think the article can be improved with better pictures and a few more relevant topics organic Tiktok marketing.