User:EllenZoe/sandbox/Happy Socks

As of 2018, the brand had sold more than 40 million socks worldwide. Happy Socks expanded to produce underwear and kids socks in 2014, as well as an athletic collection aimed at sneaker wearers and dressed collection for men more into tailoring in 2015. Later in 2017, they launched Hysteria, a fashion collection in materials such as slinky viscose, glitter, and nylon that is manufactured in Portugal and Italy. With Happy Socks already in upscale stores like Barneys New York, Opening Ceremony, Selfridges, John Lewis, Bloomingdale’s, Galeries Lafayette, United Arrows, Voo Berlin, Colette and 10 Corso Como, this new collection designed by associate creative director, Paula Maso, moved Happy Socks into even more of the trend-leading fashion realm.