User:Erpost1/sandbox

Article Evaluation
The article on Wikipedia that I chose to evaluate was "Mass media". The article begins with a brief introduction of what mass media media is by explaining its definition and giving a few examples such as print media and "outdoor" media. There is a table of contents that split on the page by topic: Issues with the definition; the different types of media; the purpose of mass media; jobs related to mass media; the history of mass media; its influence socially; ethical issues; and a citations section. All these sections relate to the mass media theme, for the exception of the influence an sociology topic.Wikipedia has tagged the section for multiple reasons. One of them being that the article was written as if were a personal reflection, which includes the authors personal opinions pertaining to the subject. In addition, Wikipedia has noted that this section may not considered a "worldwide view" of the topic. Furthermore, the author is lacking citations to support his claims that mass media companies can use their power to do good, but to expose inappropriate messages to people. I was curious as to where this information was coming from so I clicked on a citation that supported the authors claims on racism in mass media. The citation led me to an article called "Mass Media and Racism" which was located in Yale University's archives. Although the information is coming from a credible source, the author still wrote in a bias manner in order to persuade readers to believe his stance on mass media being racist, which is why Wikipedia flagged this section. In regards to the article's talk page, there is a lot going on. One of the sections is unrelated as someone is talking about God which has nothing to do with mass media. Besides that, there is relevant discussions going on. For example, one person brings up the fact that not all of the forms of mass media are covered, such as music. Others consist of fixing grammatical errors or fixing a section. This article on mass media is related to our class because it relates to our class of Understanding Media and the forms it resides in. There are similarities with what we discuss in class and what it mentioned in the article. For example, in the history section of the article, the author talks about Johannes Gutenberg's contribution to mass media by his printing invention. The only difference I can spot with this article is that it explains "outdoor" media which can take in the forms of blimps, billboards, and signs.

Potential Articles
Time Inc. link: Time Inc. Publicist. link: Publicist History of Fox News. link: History of Fox News
 * expand upon the different magazines published by Time Inc.
 * Golf Magazine, Sports Illustrated, Time etc.
 * talk about their own histories
 * add to the existing history content
 * how the magazine has done overtime
 * expand on the different types of publicist and what they do
 * the article currently only highlights celebrity publicists
 * add what makes up a publicist
 * criteria, education
 * typical salary
 * history and prominence of publicists overtime
 * talk about PR firms
 * add information on the current conversation of Fox News
 * article is missing that information
 * history of Fox News
 * expand upon the existing shows mentioned in the article
 * restructure of article
 * more relevant titles and subtitles that better fit/describe the content

Publicist
I have decided to contribute and revise the Wikipedia's article on a publicist. Currently, the article is comprised of description of the role, the different types of publicists, and publicists in the entertainment industry. Because the article only expands on the type of publicist pertaining to celebrity culture, I would like to add information on other types of publicists such as a copywriter, PR Specialist, social media manager, and spokesperson. I would also like to research what types of salaries and PR firms exist and add them to the Wikipedia page to provide insight about the job. In addition to the description of a publicist, I would also like to add some history behind the industry, as well who coined "public relations" and "publicist".

Sources:

http://www.seo-pr.com/public-relations-history

http://www.odwyerpr.com/pr_firm_rankings/independents.htm

https://www.careersinmusic.com/publicist/

https://entertainment.howstuffworks.com/publicist.htm

https://www.thebalance.com/become-a-publicist-2316059

https://www.wayup.com/guide/what-are-the-different-types-of-public-relations-jobs/

Celebrity Publicists
Publicists are hired by public figures who want to maintain or protect their image. Publicists brand their clients by getting magazine, TV, newspaper, and website coverage. Publicists are public relations specialists who hold the role to maintain and represent the images of individuals, rather than representing an entire corporation or business.

Publicists are sometimes called "flacks" which traces back to Gene Flack, who was a well-known movie publicist in the 1930's.

Publicists are hired by non-profit organizations, movie studios, book publishers, and corporate companies.

This should be "used by" not "needed" - that is presuming what organizations need. Erickaakcire (talk) 18:55, 8 March 2018 (UTC)

Role of Publicists
Publicists determine how to manage a person's or brand's image by what is being said about them in the media. This pertains to blogs, websites, and social media. The relevance of social media today has influenced PR firms to create new jobs for people who a sufficient on social media to keep track about what is being said about a specific client.

The main role of publicists is to get good press coverage for their clients. One way that publicists can do this is by sending press releases to journalists. A press release is written like a news story; including a headline, and attention grabbing quotes. However, because of the high traffic of e-mails, today, many press releases sent by publicists are lost within the other e-mails that journalists receive. Publicists tend to have good working relationships with journalists, TV news producers, and producers. In order to have these relationships, publicists usually network with these media professionals. To protect a client's image, publicists will often ask journalists what questions will be asked during interviews to prevent any surprises and discussion of any unwanted topics. In addition, celebrity publicists schedule press tours, which includes everything from making the travel arrangements and locations; often publicists will join their client on the road. More recently, publicists have the need to network with bloggers and scope out their websites to make sure the content on their client is appropriate.

A typical day for a publicist consists of being on the phone, contacting through e-mails, and are available at all times of the day, for when a conflict arises. Out of the office, publicists go to gatherings to network with media professionals.

Skills Used
Publicists are usually skilled writers, as well as motivated to promote other individuals and organizations. Furthermore, publicists need to be able to handle the stress associated with crisis. For example, if a client is arrested for a DUI, they need to release press coverage with details explaining how the client will resolve the situation. In terms of education, publicists will often major in communications, journalism, or public relations in college. When starting out as a publicist, one will have to work they up in regards to position. Usually, it is helpful that aspiring publicists intern at a public relations firm while at college to gain experience. Popular schools that offer communication and public relations degrees consist of Ashford University; Colorado Technical University; Seton Hall University; American University; and University of Florida.

Recognizable publicists
Well-known publicists in the Hollywood industry based on their clientele include Stephen Huvane and Simon Halls, of Slate PR, who represents celebrities such as Jennifer Aniston, Neil Patrick Harris, and Ryan Gosling. Among other notable publicists is Kelly Bush, the founder of ID PR, who represents actors and singers such as Ben Stiller, Drake, and Alicia Keys.

Use Howard Bragman because he has a wikipedia page.

Use the word "known for" instead of well-known for Bragman.

Salary
The average salary for a publicist in the United States is about $45,000 per year. However, celebrity publicists' salaries can vary depending on the clientele they cater to.

Salaries for Corporate PR Specialists by Experience :

Entry Level: 0-5 Years $29,029-$57,737

Mid Career: 5-10 Years $35,818-$76,758

Experienced: 10-20 Years $35,372-$96,507

Late-Career: 20 Years+ $34,786-$154,954

PR Firm Rankings
According to O'Dwyer's: The Inside News of PR and Marketing Communications, the top five public relation firms ranked by worldwide revenues in the United Stated for 2017 are :
 * 1) Edelman; headquartered in New York, NY
 * 2) W2O Group; headquartered in San Francisco, CA
 * 3) APCO Worldwide; headquartered in Washington D.C.
 * 4) Finn Partners; headquartered in New York, NY
 * 5) ICR; headquartered in New York, NY