User:Evanson Ndungu

Operations Management and Decision-Making Models

The company chosen is this discussion is Apple Inc., it was started back in 1976 by Steve Jobs and other shareholders (Apple Computer Inc. History, 2001). It started as a computer company. Currently, Apple Inc. is a giant company that deals with various products. It mostly offers some products like iPhones, Apple TVs and Computers and some services. The overall business strategy is an unparalleled value proposition The operation strategy of Apple is not the obvious and transparent one, but rather it concentrates on customer satisfaction and quality products. Since the company adopted a marketing mix strategy, the operation strategy has not changed. The strategy can be improved by at least reducing the price of some of its products The financial manager and other executives in the company are mostly involved in various crucial decisions in the company. The spirit of innovation is encouraged in the company, this is because Apple is always working to perfect its services and products. The primary mission of the company involves Corporate Social Responsibility thus it is considered in major decisions. The major products offered by the company include iPad, Mac, iPhone, and TVs; some of the services include software and professional portfolio development. So far, the company has not faced any major problem as a result of the Marketing mix strategy. The major issue in the market is competition. The company allocate a lot of resources on development function and research to produce reliable outcomes which in turn help in product improvement. Various business processes are reviewed and evaluated on every Monday in Apple to ensure everything is in order. Manufacturing and retail processes have been designed in a way that they enhance the business process of Apple Inc. Even though the company has efficient workflow analysis, it should be further improved, to ensure self-efficient and cost-effectiveness.

Various business processes are reviewed and evaluated on every Monday in Apple to ensure everything is in order. Manufacturing and retail processes have been designed in a way that they enhance the business process of Apple Inc. Even though the company has efficient workflow analysis, it should be further improved, to ensure self-efficient and cost-effectiveness

The company has been using the value/supply chain concept for quite some time, it is majorly focused on satisfying the needs of the consumers. The company has received several awards due to its competitive supply chain. The supply chain of Apple entails the use of many suppliers for the congruent component. There is a need for the improvement of the overall supply chain in this company and mostly in computer products; as it is among the primary cause of slightly low profit in the company

The company carry our surveys to predict demand using the Bottom-up approach. The long and short-term planning entirely depends on the decision made in the company. Planning is rarely made without a decision- making in Apple Inc. The company has appropriate feedback and control system; it is recommended that the company should invest more in this area to maintain loyal customers.

The company strongly believe in Lean Six Sigma’s strategy which is their primary principle. The quality system in the company is very appropriate as the company strongly believe in quality products (Thomas, 2018). In the case of the quality system, there are no feasible recommendations as among the best thing about Apple is the production of quality products.