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About SNAP
The Society of National Association Publications (SNAP) is the one non-profit, professional society serving the needs of association publishers and communications professionals.

Founded in 1963, SNAP is headquartered outside of Washington, DC. SNAP serves 1,400 association publishers, editors, designers, advertising sales managers, circulation supervisors, and production professionals. SNAP members are the backbone of the association publishing industry and are the decision makers on everything from what to run, how to sell ads, and how to print and mail their publications. SNAP provides a forum for ideas, best practices, and networking.

Association Publishing
Association Publishing is SNAP's bimonthly magazine that provides information and news about the industry, addressess current issues and technology, and keeps members abreast of new developments in association publishing management.

History of Association Publishing

 * Until December 1993, SNAP published a monthly newsletter entitled SNAPSHOT. The two-color newsletter ran 12 pages and had typical newsletter fare: news of SNAP activities, employment listings, and short articles (some original, some reprinted from other sources). Space advertising was minimal, with most advertisers opting for business-card ads. The content was edited by a member volunteer.


 * In 1993, the SNAP Board of Directors approved the launch of a magazine. The mission of the new publication was “to help SNAP members become more effective and professional by providing in-depth, how-to information and news of issues in association publishing.”


 * The first issue of Association Publishing appeared in January 1994. For the first several years, issues ran 24 pages each (20 pages plus cover). Beginning in 1997, issues grew to 28 or 32 pages in size. Advertising grew as well, with the gradual addition of full-page and four-color advertisers.


 * In 2001, Association Publishing was redesigned. In 2002 the magazine switched to printing on a Web press and was able to run more four-color pages, and feature a UV-coated cover for greater stability in the mail.