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Peter Care (born April 28, 1953) is an award-winning director of music videos, commercials, and film.

Biography
Peter Care began his directorial career as a film student at the Sheffield School of Art (in the North of England).

Upon graduating, he set up the Sheffield Independent Film Company, with funding from the Arts Council and Channel 4. He wrote, directed and produced numerous documentaries and two short films; one of which, “Johnny Yesno,” incorporated a soundtrack by a British Industrial cult band Cabaret Voltaire.

This led to making several ground-breaking music videos for the band. One of them, Sensoria, became the most successful “underground” video of all time. Voted Best Video of the Year (1985) by LA Times; it enjoyed a seven month run on MTV and was one of the first three videos to be procured by the New York Museum of Modern Art.

It was a natural step for Care to move into the mainstream; making videos of Killing Joke, Thomas Dolby, ABC, Bananarama, Depeche Mode, Fine Young Cannibals, and P.I.L.

Moving to the USA (with Limelight Films) brought a larger variety of artists: Robbie Nevil, Simply Red, Paul Carrack, Belinda Carlisle, Anita Baker, and Tina Turner.

In 1992 Care helped form Satellite, a division of Propaganda Films. There, his video career blossomed, working with Suzanne Vega, Robert Cray, Los Lobos, Tom Petty, Bruce Springsteen and especially R.E.M. With R.E.M. he directed five videos and the concert film Road Movie.

At Satellite, his commercial career also took off. Clients included Nintendo, Levi’s, Lee Jeans, H.I.S. Jeans, Microsoft, Coca-cola, ESPN, MTV itself, Phillips, Southwestern Bell, Saturn, Polaroid, MCI, and Mastercard.

Care's first feature film, The Dangerous Lives of Altar Boys, produced by Jodie Foster’s Egg Pictures, was a huge critical success. The film, starring Emile Hirsch, Jena Malone and Kieran Culkin, was based on the novel (of the same title) by the late Chris Fuhrman. Released in 2002, it was voted Best First Feature Film at the Independent Spirit Awards.

In 2002, Care joined the bi-coastal Bob Industries, where he was able to jump right back into the commercial world. Since that time he has been busy on projects for VW, Discover Card, Ameritrade, Mitsubishi, Southwest Airlines, T-Mobile, Southwestern Bell, and American Express.

In 2005, Care received a Lifetime Achievement Award for his music videos from the MVPA. He also re-united with R.E.M. to direct two music videos, and began a new project with his old friends from Cabaret Voltaire, a box-set of their early albums with new visuals. He directed an episode of the HBO Series Six Feet Under (Season Four) and continued to direct commercials – for Allstate, Nikon, Ameritrade, and Toyota.

Care is currently working on the upcoming release of "Johnny Yesno Redux," a DVD project in conjunction with Cabaret Voltaire and Mute Records.

Television

 * Six Feet Under episode "The Black Forest" (2004)

Film

 * The Dangerous Lives of Altar Boys (2002)
 * Road Movie (1996) (concert film)

Music Videos

 * "Aftermath" by R.E.M. (2004)
 * "Leaving New York" by R.E.M. (2004)
 * "Electrolite" by R.E.M. (1996), co-directed with Spike Jonze
 * "Secret Garden" by Bruce Springsteen (1995)
 * "It's Good to Be King" by Tom Petty (1995)
 * "What's the Frequency, Kenneth?" by R.E.M. (1994)
 * "Say Something" by James (1994)
 * "Why Must We Wait Until Tonight?" by Tina Turner (1993)
 * "I Don't Wanna Fight (No More)" by Tina Turner (1993)
 * "Regret" by New Order (1993)
 * "When Heroes Go Down" by Suzanne Vega (1993)
 * "The Sidewinder Sleeps Tonite" by R.E.M. (1993)
 * "Man on the Moon" by R.E.M. (1992)
 * "Drive" by R.E.M. (1992)
 * "I Drove All Night" by Roy Orbison (1992)
 * "Radio Song" by R.E.M. (1991)
 * "Keep Coming Back" by Richard Marx (1991)
 * "I'm Not the Man I Used to Be" by Fine Young Cannibals (1989)
 * "Hypnotised" by Cabaret Voltaire (1989)
 * "Leave a Light On for Me" by Belinda Carlisle (1989)
 * "Good Thing" by Fine Young Cannibals (1989)
 * "Back on Holiday" by Robbie Nevil (1988)
 * "One Time, One Night" by Los Lobos (1988)
 * "Circles in the Sand" by Belinda Carlisle (1988)
 * "Don't Shed a Tear" by Paul Carrack (1987)
 * "American Dream" by Simon F (1987)
 * "Maybe Someday..." by Simply Red (1987)
 * "Don't Argue" by Cabaret Voltaire (1987)
 * "What You Get is What You See" by Tina Turner (1987)
 * "C'est La Vie" by Robbie Nevil (1986)
 * "More Than Physical" by Bananarama (1986)
 * "Venus" by Banarama (1986)
 * "Stripped" by Depeche Mode (1986)
 * "Smoking Gun" by The Robert Cray Band (1986)
 * "Final Solution" by Peter Murphy (1986)
 * "It's Called a Heart" by Depeche Mode (1985)
 * "May the Cube Be with You" by Thomas Dolby & George Clinton (1985)
 * "Shake the Disease" by Depeche Mode (1985)
 * "Be Near Me" by ABC (1985)
 * "Waving a Flame" by Pookah Makes Three (1985)
 * "Love like Blood" by Killing Joke (1985)
 * "I Want You" by Cabaret Voltaire (1985)
 * "Vanity Kills" by ABC (1985)
 * "Hypnotize" by Scritti Politti (1984)
 * "Sensoria" by Cabaret Voltaire (1984)
 * "Resistance" by Clock DVA (1983)
 * "Just Fascination" by Cabaret Voltaire (1983)
 * "Crackdown" by Cabaret Voltaire (1983)

Awards

 * Lifetime Achievement Award for his music videos from the Music Video Production Association in 2005
 * The Dangerous Lives of Altar Boys won the honor of Best First Feature Film at the 2003 Independent Spirit Awards
 * Six nominations for R.E.M.'s "Man on the Moon" video at the 1993 MTV Video Music Awards