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Shu Shinkawa
Shu Shinkawa (born Osamu Shinkawa; Japanese: 新川修; June 20, 1975) is a Japanese commercials and movies director.

Life and Carrer
Shu Shinkawa was born in Kagoshima (Kyushu island in Japan). After graduating from the Nihon University College of Art, Shinkawa began working for the Japanese animation studio, Toei Animation, as a movie editor and worked, among other things, on the anime of One Piece.

In 2004, he left Toei to found his own company, “Thor production”, where he directed national and international commercials, short movies, music videos, etc.

Shinkawa’s talent to depict women led him to be the first and still the only Asian having ever made a promotional short film for the French jewelry brand, Cartier in 2009.

His aptitude to CG and direct animated movies offered him to work for Square Enix, realizing the promotions and the opening movies of a lot of their games, as Star Ocean, Nier RepliCant, Gunslinger Stratos, Lord of Vermilion, or even Final Fantasy.

Commercials

 * SQUARE ENIX
 * Konica Minolta
 * Microsoft
 * Panasonic
 * Sony Computer Entertainment
 * Sharp
 * mobcast

Music Videos

 * Tsuyoshi Takashiro 「Show Me」
 * RAM RIDER「Smile Again」

Short films

 * Cartier 「The Story of My Sparkling Life」
 * Vogue 「Dreams of Tea」