User:Girl786/TOMORROW'S MARKETER essay

TOMORROW'S MARKETER

Marketing is one of the most varied activities in modern firms. In the last 20 years, people in business have realized that it is not good enough simply to produce a product or service and hope it will sell. For this purpose author has verified that they need marketer’s who can be more efficient and proactive with the plans and strategy they use. Marketers rely on market research to be aware of the factors that influence the buying behavior and so be better able to predict how customers may react to particular marketing strategies. This article highlights the concept of marketing and the role of marketers in the marketing environment. How market reflects if a product is being introduce by using new technology, plans, strategies and wide variety of skills a marketer have learned in school or past experience will help a product to be successfully sold.