User:Greg Spector

Greg is an independent communication consultant advising technology companies on marketing and public relations issues and organization.

Current and past engagements include market leaders such as Facebook, established start-ups YouSendIt, Retrevo, Rebtel, and VIVOtech, as well as early stage newcomers RPX Corp., iZettle and Wrapp.

Previously Greg was chief marketing officer for Rebtel, a Stockholm-based mobile voice services company he helped found in February 2006.

In this role Greg created and led the execution of Rebtel’s positioning, marketing and communications strategy for launch in May 2006, service activation introduction the following month in 36 countries, and helped secure $20 million in Series A financing from Index Ventures and Benchmark Capital just three months later. As a member of the company’s management team Greg set up and directed Rebtel’s media and analyst relations, online communications, executive presentations and speeches, Web site content, affiliate marketing, advertising and paid search programs.

Before joining Rebtel, Greg was president and chief executive officer of Blanc & Otus (B&O), a WPP international technology public relations firm. At B&O Greg was responsible for client services, operations, human resources, and financial performance for the agency’s offices in San Francisco, Austin, Boston and London. He also served as the general manager of B&O's flagship office in San Francisco, where he led teams serving Hitachi Data Systems, the Blu-ray Disc Association, and Facebook. Greg's client work at B&O spanned from global leaders Sony Playstation and HP, to high growth phenomena E.piphany, Ariba and Openwave, as well as burgeoning start-ups at the time, TiVo and Hotwire.

Prior to joining B&O in May 2000 Greg was president of GCI Group's San Francisco office, originally Jennings & Company, which he co-founded in 1990. Under his direction, the office enjoyed steady staff and revenue growth with clients such as Sun Microsystems, MP3.com, Adobe, Red Brick, Seagate, and Visa International.

Before Jennings & Company Greg was West Coast bureau chief for PC Week. He began his career in 1980 as a reporter for the Los Angeles Herald Examiner where he covered technology, airlines and aerospace, labor, telecommunications, and the California wine industry.