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Zona Financiera was a financial website at the start of the internet in Latin American. An early digital financial services company headquartered in Vienna, Virginia, USA. . In 2000. Zona Finaciera was acquired by Citigroup for $100 Million.

History
Zona Financiera was founded by three brothers led by serial entrepreneur and decorated CIA officer Gregory Keough, and his brothers Timothy and Jonathan. Backed by investors including America Online co-founders Steve Case and Jim Kimsey, Marc Andreessen, NASDAQ vice chairman Al Berkeley, WorldCom CEO John Sidgmore, chief executive of MicroStrategy Michael Saylor, Virginia governor and former tech investor Mark Warner, and AOL executive and Washington Wizards co-owner Ted Leonsis, as well as global financial service companies T. Rowe Price Group, Inc., The Hartford. Leading Financial institutions in Latin America including Grupo Financiero Banorte, S.A.B. de C.V., American International Group (AIG) and other used Zona Financiera's platform. Gregory Keough and Zona Financiera were featured in Shannon Henry's book The Dinner Club: How the Masters of the Internet Universe Rode the Rise and Fall of the Greatest Boom in History

Zona Financiera's main competitor Patagon, was acquired by Banco Santander for $540 Million in 2000 and renamed Openbank. Zona Finaciera was acquired by Citigroup for $100 Million.

Management
CEO: Gregory Keough