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This article is about Korean pop and how it has helped Korean spread their culture worldwide.

Many have heard of the musical phenomenon of K-pop or at least the worldwide success of the group BTS. or Blackpink. And it never ceases to amaze how powerful this whole movement of fans worldwide is. The first thing we must be clear about is that K-Pop is not a phenomenon of the moment. K-Pop has been evolving for many years and is nothing but Korean pop. That's what the word "K-pop" means. Exactly from South Korea. It is the pop equivalent of Fithharmony or One Direction but in its Korean version.

History
Korean Pop has many musical styles, including pop, hip-hop, rock, and electronic. It originated during the '90s in South Korea. However, the musical roots come from the '50s. In April 1992, the first two KPOP artists debuted on T.V.: Seo Taiji and Boys. They were pioneers in merging rap with Korean pop.

By 1995, the first three large companies dedicated to promoting the movement and marketing the groups appeared. A year later, the first group directly aimed at the teenage public appeared. They were called H.O.T.. By 2003, K-pop was already going around the world thanks to artists like BoA and TVXQ. A pattern began to be clearly defined throughout these artists and groups—half androgynous appearance in clothes and choreographies distinguished by synchronized movements in which the members change their positions almost perfectly to put whoever was singing a line in the middle while that rest surrounded them.

Groups
In each group, there was always a member who rapped and another who could sing some parts in English. It practically became a career in South Korea, where young people entered K-pop schools at approximately 12. Joining a group was a unique privilege and very difficult to achieve. The career of the bands lasted about ten years. Then they began to venture alone, and then many became actors.

In 2012, the first great world hit of K-pop appeared: PSY's Gangnam Style. It went all the way around the planet and became the most-viewed video in YouTube history.

Girl groups like Girls Generation, Wonder Girls, and Blackpink appeared with great force. They also became the first K-pop groups to play at the famous Coachella festival. Until the appearance of BTS., which became the most important K-pop group in the history of Korean pop. The group was formed in 2010 but debuted only until 2013. They entered the United States market three years ago, debuting with songs and albums at number one on the Billboard charts.

The Industry
Social networks were undoubtedly K-pop's key to spreading the phenomenon all over the planet, creating a network of fans that has even defied political campaigns. K-pop is a state policy of South Korea, where they found economic potential and a way to spread their culture worldwide.

The biggest company dedicated to K-pop is HYBE, which recently bought the management company Ithaca Holdings, which had J Balvin, Ariana Grande, and Demi Lovato, for $1 billion and now added them to its roster of artists.

K-pop has many years left to live. Although their fans grow, a new generation is always ready to succeed them.