User:Hermes1968/sandbox

Perfume Art and Olfactory
by Perfume Art Creation



The work of art always offers resistance to the viewer at first sight. Aesthetic sensations must find their way into the viewer's state of consciousness, arousing his astonishment or wonder. To bridge this original gap between the artist's production and the viewer's sensibility, several bridges have been used for more than a century: impression through the play of light, movement in kinetic art, bodily expression in performances, etc. But there is one means that allows direct access to affective memory, the only one that, like the taste of the madeleine soaked in tea, allows Proust to recall the details of the past that working memory has distorted over time. Perfumed art, where the artist's work is impregnated with the perfume of the viewer, immediately builds a bridge between the author's thoughts and affective memory: this personal olfactory emotion allows us to "take it in" (in the sense of taking it with us), to make it our own and to transform it. The perfume in the work awakens this hidden dimension of memory and, thanks to the awakening of our sunken states of consciousness, allows us to find a particular communion with the artist. This rebirth born of the fusion of the artist's thought and its reinterpretation by the viewer gives it all its originality and provides an ever-renewed pleasure for the senses. Presented to the public since decades Art and Olfactory were developed in a multiple ways, however it is the first time that visual and olfactive perceptions are grouped in one painting by Perfume Art Creation into the artworks or sculptures. The concept is based on the own selection of each person choosing his visual and personal perfume smell, then the two preferred components are merged together and the collectors are possessing their perfumed art in his environment. The perfumed art is an art where the person will never be missed.

Perfume Art Creation copyright concept is a new branch in the Modern art and in the Contemporary Art, completing the chain of many olfactory exhibitions and trials. In a unique and permanent concept introduced by Perfume Art Creation. Perfumed art is promoting a new practice that emerged in 2017 through the first prototypes presented to the public. It’s gaining in popularity in the contemporary art as a unique combination that engages the olfactory sense directly into the painting or the artwork. This type of perfumed art is creating immersive experiences where the visual emotion is sublimated by that the engagement of all senses. The main target is to evoke emotions or hidden memories in the viewer going beyond visual or auditory stimuli.

In a sculpture or in an artwork the fragrance of the viewer is used as a tool to enhance the relationship with the object, developing a stronger connection with their characters and transport audience to a specific time or place. Perfumed Artworks are using the perfumes of the parfumerie Francaise in Grasse based on the traditional know-how from the UNESCO Intangible Cultural Heritage Know-How Art of Perfume Composition.

Overall, perfumed art is a unique and exiting genre that continues to evolve and expand the contemporary art through the own private collection providing new opportunities for artists and performers to explore new creative fields.

Olfactory exhibitions

 * Odore, l’art l’odeur et le sacré
 * Take a Look at These Upcoming Olfactory Exhibitions
 * Olfactory science meets contemporary art, plus ants
 * The olfactory dimension of contemporary art | EVI PAPADOPOULOU
 * Embodied Odors: smells, bodies and contemporary art by Laura Estrada Prada
 * THE SMELL OF ART, BASEL
 * Smell fragrant and foul scents of the 17th century at this Dutch art exhibition
 * OLFACTORY EXHIBITION #2. IN THE OPEN AIR
 * OLFACTORY EXHIBITION #1. THE SCENT OF THE MATERIAL
 * OAK@IAO
 * Humer « Belle Haleine, l’odeur de l’art » au Musée Tinguely
 * GRAIN DE MUSC (SE) SENTIR AU CANADA
 * PastScent Bibliography
 * How to smell an art exhibition. ArtWizard 26.04.2021
 * Art & Olfaction – L’odeur encensée

Symposiums

 * Olfactory Art Symposium, with Smell It!

Articles

 * Une odeur peut-elle être une œuvre d'art?
 * Scents and sensibility: why smell counts in art
 * Art Scents: Exploring the Aesthetics of Smell and the Olfactory Arts

Masterpieces

 * herzogdemeuron.com
 * Marcel Duchamp. Ma mère adore l'odeur...
 * Marcel Duchamp. Odeurs plus inframinces que les couleurs...
 * Art olfactif: entretien avec Sandra Barré «L’odeur vient se nicher tout près du cœur»