User:Heytherekitty/sandbox

Hello Kitty

High-end
Sanrio and various corporate partners have released Hello Kitty-branded products, including the Hello Kitty Stratocaster electric guitar (since 2006, with Fender in the US) and an Airbus A330-200 commercial passenger jet airliner, dubbed the Hello Kitty Jet (2005–2009, with EVA Airways in Taiwan). In late 2011 and early 2012, EVA Air revived their "Hello Kitty Jets" with their 3 new A330-300s. However, due to high demand, the airline added 2 more onto their existing A330-200s in mid-2012. A year after, EVA Air added another Hello Kitty Jet onto one of their 777-300ERs, which featured other Sanrio characters as well as Hello Kitty.

In 2009 Hello Kitty entered the wine market with a collection of four wines available for purchase online, continuing an expansion of products targeted at older audiences.