User:Imunsureofmostthings/Gender in advertising/Bibliography

You will be compiling your bibliography and creating an outline of the changes you will make in this sandbox.

Outline of proposed changes
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The article does not cover gender-based advertising on the internet, which is important considering print, TV, and toy-based advertising may not apply to a solid portion of the younger generation who may spend a significant amount of time on YouTube. So article 1 would be a great help in talking about more modern advertisements.

Article 2 covers radio advertisements in southern Africa, which is not only an unrepresented form of media in the Wikipedia article but also shows how race impacts the advertisements. This source can additionally cover parts of the world that are less talked about or ignored in the Wiki article.

Article 3 covers a relatively recent study done on television advertising in Hong Kong, Japan, and South Korea. Asian countries are underrepresented in the wiki article, so adding information from studies around the world that have similar results would help show the consistency of stereotypical gender advertising throughout the globe.

Article 4 covers a recent attempt to change advertising so that it is less gender-based and how the law fails in some ways and does well in others. The wiki article does not talk about laws related to gender stereotypes in advertising, but it might be good to create a section on it.

Article 5 talks about how cross-nationally gender stereotypes being used in advertising do not actually increase profitability which may be a misconception held by some. This could be added to the advertising strategy section because it can help bring to light the fact that gender-based advertising really has no benefit