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Biography
Howard Giles was born in 12 December 1946 (72 years). He is a British-American sociolinguist and the educator of communication at the Department of communicationUniversity of California, Santa Barbara.

Giles began his career at University of Bristol as a post-graduated student in 1968 and left as a professor and leader of the Phycology Department in 1988. He is a Charter Fellow of the Intercultural Academy and he has been chose as a Fellow of different Associations in Psychology, Communication, and Gerontology. He was the head master of the department from 1991 to 1998, and has been president of both the International Communication Association and the International Association for the Study of Language and Social Psychology.He is the founding co-editor of the Journal of Language and Social Psychology[2] and the Journal of Asian Pacific Communication,[1][3] and was the editor of Human Communication Research from 1992 to 1995. Giles has worked in language, intercultural, interpersonal, health, lifespan, and media arenas, but the most significant work which it is more known until today was the communication accommodation.

Communication accommodation theory
The Communication Accommodation Theory (CAT) investigates the different reasons why people use discourse and para-linguistics so as to endeavor to accentuate or limit the social contrasts among themselves and their conversationalists. It advanced from the Speech Accommodation Theory and was created by Howard Giles, professor of linguistics and psychology at the University of California, Santa Barbara. However its roots can be traced back to social psychology and particularly to the Social Identity theory, which discusses how a person's identity is very tied to his or her social identity, an identity based upon comparisons of in-groups and out-groups According to this theory, when speakers seek approval in a social situation they are likely to converge their speech to that of their interlocutor.This can incorporate, yet isn't restricted to the language of decision, complement, lingo and para-linguistic highlights features used in the interaction.As opposed to convergence, speakers may also engage in divergent speech. In divergent speech, individuals emphasise the social distance between themselves and their interlocutors by using linguistic features characteristic of their own group.Since an individual's discourse style influences the impressions that other individuals get from them, just as how their questioners judge the discussion, people adjust their style as per the setting, the individual to which they are addressing and the discussion point. Social Accommodation Theory in this way accept both that "language and behaviours give data about societal position and group belonging and that " accommodation varies in its degree of appropriateness, and norms guide the accommodation process. Giles as he refereed to an interview he choose to study this sort of theory since he could talk diverse sort of accents.

Intergroup communication
What is Inter-group communication ? It is when you meet someone and for the first look you know some things about him/her. For examples gender, colour of hair, ethnicity, guess the age,etc. When the person talks to you, you may understand where is his/her from, from their accent, his/her use of language, and even if they are educated or not. People often interact with one another based on groups that they belong to, rather than interacting purely as individuals. A focus on inter-group communication emphasises they ways which our communication with one another provides information about groups in society, and the ways in which information about groups and groups memberships shapes communication.

Books
1) Contexts of Accommodation: Developments in Applied Sociolinguistics (Howard Giles,Justine Coupland, Nikolas Coupland)

2) The Dynamics of Intergroup Communication (Howard Giles,Scott Reid)

3)Sociolinguistic Issues (Nikolas Coupland,Justine Coupland,Howard Giles)

4)Language: Contexts and Consequences (Howard Giles, Nikolas Coupland)

5)The Social Meanings of Language, Dialect and Accent: International Perspectives on Speech Styles (Howard Giles)

Awards
Giles received two awards. The first one was the Spearman Award in 1978, which exists to recognise outstanding published work in psychology. The second award, he received it in 2009. The Mark L. Knapp Award in Interpersonal Communication recognizes career contributions to the study of interpersonal communication.

Movies
Howard was the historical consultant for the famous TV series Brainiac: Background Abuse(2005), and he was also one of the main character in The Battle of Orgreave(2001)

Research
Intergroup communication across many settings including intergenerational relations and ageing and law enforcement-community relations.