User:IsabellaCarufel/sandbox

- questions for meeting with kaylea

- tommy article is on business wire - is this ok?

- gilde article sources weren’t from journl;s

- is tone ok?

- how do i know if my article goes up a level?

- moved around articles

article outtakes from me

Article Changes
What makes consumers purchase apparel products through social shopping services that social media fashion influencers have worn?

Fashion Influencers and Social Shopping Services

Fashion influencer marketing on social media platforms have led fashion consumption and shopping on social sopping services. One of these social fashion services, “LIKEtoKNOW.it” where everyday consumers can find and purchase clothing worn by social media fashion influencers (also known as SMFIs). Launched in 2014 “LIKEtoKNOW.it” has gained a massive following on Instagram (over 3 million) and has 1.3 million registered users on their mobile application. Utilizing social media fashion influencers has led to massive sales within the fashion industry, 80% of visitors of Nordstrom’s mobile platform are referred by influencers. Social media fashion influencers try new fashion products, adopt fashion trends and have power in what their audience purchases. Social media fashion influencers gain a following though promoting fashion products, and posting about their lavish lifestyles attained through their higher socioeconomic status. The attractive lifestyles of the influencers influence their followers to mimic their luxurious lifestyle and are allowed to consume the same products through social shopping services.

Fashion informatics of the Big 4 Fashion Weeks using topic modeling and sentiment analysis.

The fashion industry’s main event, fashion week, happens four times a year in the seasons of Autumn/Winter/Spring/Summer as a time for fashion houses and designers to showcase their newest lines to other participants of fashion week. In recent years, social media had been a way for analyzers to watch consumer behavior on social media platforms like Instagram, Twitter and Facebook to analyze trends, comments, and information they need to market to consumers. Social media has played a crucial part in promoting fashion week events to the public and has been increased real-time engagement of consumers of fashion week during the events via social media which provides more data for researchers. Data found through consumers on social media allows designers to create collections that relate to the consumer, receive feedback and marketing statistics for future shows and collections.

Fashion Everydayness as a Cultural Revolution in Social Media Platforms—Focus on Fashion Instagrammers

*** add to influencers

The rise of social media and technological advances have had a cultural revolution in how the everyday person consumes fashion. The cultural revolution of fashion on digital platforms can be attributed to a wide range of influencers on digital platforms because it promotes creative expression and individuality. The start of fashion blogging became popular due to people sharing their personal style on social media which has influenced everyday fashion in through their fashion blogs or platforms. As bloggers create content that is centered around their everyday life, where what they wear is promoted in their own digital space which has increased fashion consumption among users of digital platforms. Due to the increasing fashion blogs and Instagram accounts, everyday consumers start to use fashion as an everyday platform to share personal style, which increases fashion consumption in everyday users.

Bibliography of reliable sources
https://www-sciencedirect-com.offcampus.lib.washington.edu/science/article/pii/S0148296311003584

title: “Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand””

https://web-s-ebscohost-com.offcampus.lib.washington.edu/ehost/detail/detail?vid=0&sid=1bcd95c5-38f8-4326-a68c-4c99923c694b%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=137907089&db=cms title “

https://ebookcentral-proquest-com.offcampus.lib.washington.edu/lib/washington/detail.action?docID=1569360

- history of fashion media

citation for Th article - PVH, C. (2012). Tommy Hilfiger Announces Gigi Hadid as Global Brand Ambassador for Tommy Hilfiger. Business Wire (English). repalce with link https://www.businesswire.com/news/home/20151217005041/en/Tommy-Hilfiger-Announces-Gigi-Hadid-as-Global-Brand-Ambassador-for-Tommy-Hilfiger

- pg 135

Fashion Media : Past and Present, edited by Djurdja Bartlett, et al., Bloomsbury Publishing Plc, 2013. ProQuest Ebook Central, http://ebookcentral.proquest.com/lib/washington/detail.action?docID=1569360.

Created from washington on 2022-02-04 20:08:48.

https://www-sciencedirect-com.offcampus.lib.washington.edu/science/article/pii/S0969698918307963

https://www-sciencedirect-com.offcampus.lib.washington.edu/science/article/pii/S0969698918307963

Title of article: Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions

- youtube and fashion

http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.683.1732&rep=rep1&type=pdf

source for gilt groupe in aarticle

https://go-gale-com.offcampus.lib.washington.edu/ps/i.do?p=AONE&u=wash_main&id=GALE%7CA675517152&v=2.1&it=r

- social media and fashion week

- technology and fashion

Diffusing fashion information by social media fashion influencers: understanding antecedents and consequences
Quelhas-Brito, Pedro ; Brandão, Amélia ; Gadekar, Mahesh ; Castelo‐Branco, Sofia

Bradford: Emerald Publishing Limited

Journal of fashion marketing and management, 2020-

- consequences of social media fashion and influencers

https://www.mdpi.com/2071-1050/12/5/1979

- how how social media influencers have had an impact on our everyday fashion culture

- uses the term ‘fashion everydayness’

Article review: Talk:Social media in the fashion industry

- talk page mentions something about twitter

https://ebookcentral-proquest-com.offcampus.lib.washington.edu/lib/washington/detail.action?docID=1569360

- how fashion media changes and is influenced by technology

https://www-sciencedirect-com.offcampus.lib.washington.edu/science/article/pii/S0148296321002605

- intersection between fashion influencers and social shopping services

comments made in article talk page:

Proposed changes
Hello!

Maybe it would be beneficial to add a section for one-click buying under influencers, this has been popular recently on Instagram especially and has contributed a lot to fast fashion. Social media in the fashion industry has also had a big impact on fast-fashion industry as well which might be tied in. Another platform that has been influential in Pinterest and sharing fashion trends is Pinterest. Interesting topic altogether! ~