User:JSFarman/sandbox/Farmer's Dog

$150 million ad budget in 2022

NY Tines reports coi on veterinary nutritionists

onathan Regev, a 29-year-old entrepreneur, and his buddy, Brett Podolsky, 28, want to make kibble passe.

The Farmer's Dog launched in early-2015, focused on New York dog owners, with Regev as chief executive and Podolsky as head of business development. By mid-year, Regev says, the startup was gaining so many customers (he refuses to divulge how many or give any sense of revenues) that he started talking to investors.