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Natasha Jen is an award-winning New York based designer, and partner at Pentagram. Born in Taipei, Taiwan Jen received her degree in graphic design in New York at the School of Visual Arts in 2002. In 2010 Jen formed Njenworks, a design studio which took on tasks such as architecture, art, fashion, and culture industries. In 2012 Jen became one of the youngest partners of Pentagram, and currently still holds the position.

Education
In 1998 Jen moved to New York City to pursue a degree in fine art at the School of Visual Arts. Soon after her father passed away, leading her mother to push for a degree in a field more specialized and profitable, graphic design. In 2002 Jen graduated SVU receiving a Bachelor of Fine Arts with Honors.

Base and 2x4
After receiving her degree, Jen was hired by Base, an international design firm, where she worked in their NY location. In an interview by Printmag, she describes the company as the opposite of everything she learned from SVA, stating “Formally speaking, it’s deeply rooted in a very pure European modernism.” There she worked on the branding of a few clothing lines, including PUMA. In 2006 Jen became an art-director for 2x4, a global design consultancy with its headquarters in NYC, a job in which Jen had been eyeing for a while. There, she worked on a Nike exhibition but was inspired by working alongside the OMA, creating designs for a Central China Television Headquarters building in Beijing. After that Jen saw architecture as a new medium to explore her design. In 2009 she left the company to create her design firm.

Njenworks
Founded by Jen in 2010, Njenworks became a design firm that took on a wide variety of work, including but not limited to large-scale branding, multimedia exhibition design, web, and printing. While most of the work was carried out in New York, some clients of Njenworks reached from Los Angeles to Paris. Upon publication of the company bio from Architizer, their recent work included Vitra, MIT Department of Architecture, NYU, Hasu der Kunst, the Sharjah Biennial, and Nuit Blanche New York.

Pentagram
Jen’s first experience with Pentagram came from being an intern while attending college. Eleven years later, in 2012, she received an offer to become a partner in the legendary design firm. In an interview for Kinfolk magazine, Jen describes Pentagram and her position as partner, “Pentagram is a culture, a place and a business that celebrates differences. Extreme differences. It’s owned and managed by a team of partners, and each partner has a different design philosophy, an autonomous team and does very different projects. As a partner, you define your own goals on your own terms, and your fellow partners are there to support your goals.”