User:JackGriffinCupExperience

A leading authority on the America’s Cup, Jack Griffin is an author, keynote speaker and journalist. Jack’s book “Turning the Tide” provides the definitive account of how Oracle Team USA mounted their comeback to defend the 2013 America’s Cup in San Francisco. He is the Editor of Cup Experience, a unique newsletter and website dedicated to audience engagement for the America’s Cup. Jack is a columnist for Seahorse International Sailing, the leading magazine for elite international sailors. Jack has provided expert commentary for VIP guests at the last four America’s Cup matches, with clear explanations of everything from yacht design and racing tactics to the history and intrigue that make the America’s Cup possibly the most fascinating of all international sporting events.

Prior to establishing Cup Experience, Jack was Brand Manager for Alinghi, the Swiss defender of the America’s Cup in 2007 and 2010. He was a commentator on board the Alinghi VIP spectator boat, led courses in leadership for sponsor guests at Alinghi Academy, was responsible for the Alinghi website and managed the fan club, Alinghi Friends. Before becoming involved with the America’s Cup, Jack worked for 25 years in marketing, sales, and general management for IT and high tech companies in the US and Europe. He was in the launch team for the Apple Macintosh in 1984 and has extensive experience with developing brand loyalty. Based Switzerland, he has a degree in electrical engineering from Princeton University and is fluent in German and French.