User:JacquelineM94/sandbox

Adroll.com was founded by Aaron Bell in 2007 and his founding team was Adam Berke, Peter Krivkovich, and Valentino Volonghi. After reading the AdRoll about page is says AdRoll does is that it takes advertisement techniques and it makes them available to all different companies. It sells display products for the business to make their ads. It helps business's grow by expanding its advertisement bringing in more revenue for the businesses. It is used by over 10,000 companies including Google AdX and Facebook Exchange.

According to forbes.com Adroll is worth about $34 million as of February 2013. Its headquarters are located in San Francisco, California. They also go on to explain that AdRoll "sells retargeting software to online marketers." It is one of the biggest companies that uses retargeting. AdRoll adds 500 customers a month. Forbes rated it #30 on the America's Most Promising Companies list.

Anthony Ha explains in his article AdRoll Raises $15M For Ad Retargeting, Round Led By Foundation Capital that AdRoll is the best advertisement company a company can use. Brands on the web now see retargeting a customer is an important marketing tool. He goes on to explain AdRolls new improvements which are; real-time inventory, mobile, video, and social products. name=TechCrunch>

In Amy's article ''Who are these tracking companies? Meet AdRoll.'' she explains what AdRoll really is. They are a tracking company that works with other websites to track what you click and look at on your computer. For example when you vista a website and you don't purchase anything it is AdRolls job to have pop ups come onto your computer so you can purchase something from that specific website. AdRoll has been very active in Facebook Exchange. The reason why is because Facebook helps AdRoll find out what you click on and look at on Facebook. AdRoll works with other advertisers to help them target you to things that you have visited on other websites. They keep your data up to a year. Although they do say they do not keep personal information they do keep very specific information about what you view on the web.