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Korean Popular Culture on an Global Level

There are approximately 70,000 Korean students in American colleges every year. Furthermore, increased immigration has reached to booming heights of over a million in 2010 alone. With these migrations have come the spread and expansion of Korean Popular culture. Known as the "Korean Wave", hallyu in the United States and alike has led to Korean movies, art, fashion, and music reaching popularity like never before. For example, the popular South Korean film titled "Shiri" sold more than 5.78 million movie tickets in the United States alone.

One of the reasons for the success of the Korean Wave comes from the influence the Korean government has in the production and distribution of popular culture. Recent years have led to changes in access to both enjoying and crating new songs, movies, and other types of popular culture. Furthermore, reconfiguring Korean elements into more Westernized ideas has helped increase popularity. One example comes rom recent collaboration with the Korean Government and others to help achieve glocalization, making hallyu approachable and enjoyable for people from many different cultures and backgrounds.