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RICH GUY is a Toys for Boys type of magazine created by Canadian entrepreneur Bassam Al-Sarraj in 2002. The original idea was conceived in 2000 as a website and was later changed into a magazine after Al-Sarraj observed his wealthy friends printing the website to read the articles.

THE WEBSITE
The RICHGUY.COM website features nearly all the articles found in the magazine, and is the first point of publication for many stories. The editorial is divided into segments titled LAND, SEA, AIR, WATER, LIFESTYLE, TECHNOLOGY, FINANCE. These segments cover topics under their respective category. Each article is archived indefinitely.

RICH GUY’S GAL

A pictorial segment of young and beautiful women dressed in bikini's or appealing attire. This segment is updated weekly. www.richguy.com/girls

EDITOR'S BLOG

Al-Sarraj, acting as Editor-in-Chief also publishes a blog of his daily encounters. www.richguy.com/blog

THE MAGAZINE
The magazine itself is printed on 80lb gloss paper, is perfect bound and has an 8 point UV coated cover. It's generally printed with 64 pages, however, an issue in 2004 was run with only 48 pages. The magazine was saddle stitched up until the Winter 2005 issue.

The inaugural magazine in 2002 had a circulation of 10,000 magazines distributed through The Globe & Mail to select homes in the Toronto area, as of 2006 worldwide circulation was stated as 260,000 copies.

Previous editorial: "Jet Buying Guide", "How to buy a MegaYacht", "A Diamond in the North: Northwest Territories"

The magazine also features additional segments that are not found online.

CONSULTANT'S CORNER Financial information written by key industry leaders, ranging in topics from finding the right high net worth money manager to commentary on interest rates. CASINOS OF THE WORLD Reviews of casinos, their facilities, dealer types and different rules if any. A review of the facility, restaurants and theatre accompanies each article.

FOR RICH GUYS ONLY Similar to a toy guide, this segment features short bits, 50 words or less, about designer ashtrays, glitzy pens, fancy ties or the latest gadget.