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Barry Knapp, From Wikipedia, the free encyclopedia

(this person is notable because he is a leader in the field of surgical cosmetics and has been extensively covered by television and print. More source material can be added to verify this claim.)

Barry Knapp(born Barry Richie Knapp, 16 November, 1963) is an American cosmetics designer and businessman, best known for designing and formulating makeup and skin care brands for medical use. Knapp has directed makeup for Hollywood award shows and has appeared on television shows, in print and online as a cosmetics and beauty expert. Examples include Forbes.com, MSN.com , People Magazine, Extra, TV Guide, Vogue, Elle, Allure, and Women's Wear Daily.

Personal life

Barry Richie Knapp was born in Honolulu, Hawaii, the oldest of five sons. His mother, Renae Richie, was a well known color consultant and his father, Clive Knapp, was in the dry cleaning business.

At an early age, Knapp worked in his father's dry cleaners on Saturdays and his mother's makeup studio after school. At age 16, the family moved to Bellevue, Washington where Knapp began teaching and lecturing for his mother's color consulting business. Working on behalf of his mother's business, Knapp conducted trainings for corporate executives at Panasonic, Hoya Optical, Toyota and others. From these trainings Knapp began to gain recognition for his public speaking abilities.

At age 18, Knapp became a licensed makeup artist and esthetician. Over the next three years, Knapp attended school in Barcelona, Paris and London. Returning from Europe, Knapp opened a salon with former Vidal Sasson international artistic director, Stephan Congiusta in Bellevue, Washington. At age 22, Knapp also began work on his first cosmetics brand, True Colors; a customizable high-end makeup brand. With funding from a Japanese real-estate investor, True Colors began selling worldwide.

Branding Cosmetics

Over the next fifteen years Knapp designed and formulated several cosmetics brands in southern California. Examples include Color Institute, Florence Henderson Transformaire, Affirm Foundation, Genre, Firmaire, and Airline cosmetics. While some brands were more successful than others, Knapp's product lines gained recognition within mainstream industry circles for being innovative and transformative.

Dermacia

In 2001, Knapp co-founded Dermacia and co-formulated products with Paul Mitchell chemist Ron Disalvo. Knapp and Disalvo were granted a patent for the first breathable makeup. Knapp promoted Dermacia through direct marketing, appearing on Dermacia's infomercial Breathing Beauty with spokesmodel Rachel Hunter. In February 2006 the Dermacia infomercial received a #1 most-viewed rating by the Jordan/Whitney commercial ratings system. Dermacia's most-viewed rating beat Bare Essentials, Cindy Crawford's Meaningful Beauty, Sheer Cover and Proactiv. Knapp made several appearances on QVC in support of Dermacia.

Lycogel

During this time at Dermacia, Knapp also developed and branded Lycogel medical makeup, a healing makeup foundation, which sold exclusively to physicians, surgeons and dermatologists. Knapp developed and ran Dermacia and Lycogel's FDA laboratory and manufacturing facility in Orange County. As Chief Formulator he ensured the quality of the Dermacia and Lycogel brands.

In 2007 Dermacia received a $60 million valuation by Citibank in a bid for a public offering. However, in response to overall US economic decline, Citibank dropped Dermacia's public offering. In the wake of this setback to the company, Knapp clashed with Dermacia board members over cost-cutting changes made to the Lycogel formula in particular. In a specific communication with various board members, Knapp stated that these changes "disregarded quality and would negatively impact Lycogel's brand equity and market-share". As a result of differing views on the future direction of the company, Knapp was fired by the Dermacia board on February 1, 2008. Within nine months of Knapp's firing, Dermacia and its chemically re-formulated Lycogel brand would file for chapter 11 bankruptcy protection.

Oxygenetix

After being fired from Dermacia, Knapp was agressively courted by several cosmetics companies. In 2008, Knapp founded Oxygenetix with well known cosmetics developer and CEO of Colonial Dames, Kort Pearson. Knapp formed an advisory board of top plastic surgeons and dermatologists to assist in the process of designing and formulating the Oxygenetix brand. Oxygenetix is a foundation makeup that camouflages and heals the skin tissue affected by laser, peel and injectable procedures. Oxygenetix currently sells exclusively to physicians and medical facilities worldwide. It is also a preferred product of many Hollywood makeup artists, having been used in television shows such as Glee, American Idol, Law & Order, CSI: Las Vegas, Heroes, The Middle, Judge Judy and Undercover Boss. From its launch at the Sundance Film Festival in February, 2009, where Knapp served as makeup director, up to July, 2010 Oygenetix has reached over $500,000.00 in sales.

http://health.msn.com/womens-health/articlepage.aspx?cp-documentid=100156974 http://articles.latimes.com/2004/nov/09/entertainment/et-cosmetic9

http://www.cosmeticsdesign.com/Products-Markets/Make-up-range-makes-jump-from-burns-patients-to-mass-market

patent http://www.freshpatents.com/-dt20090827ptan20090214501.php oxygenetix http://prettyisprettydoes.blogspot.com/2009_02_08_archive.html http://www.wsradio.com/internet-talk-radio.cfm/shows/The-Health-and-Beauty-Revolution/archives/topics/category/Beauty-Without-Surgery.htmlfg http://www.lasvegasweekly.com/blogs/nocturnal-admissions/2009/sep/29/its-bag-agassi-grand-slam-serves-swag-celebs/