User:Julia322

MyLITV.com is a Long Island-based local news website based in Ronkonkoma,NY. It was initially founded in January 2007 by Waldo Cabrera as a "web-based TV Station" called Islip.TV llc, composed of local news for the Town of Islip. In 2008, the station changed its name to MyLITV to expand broadcasting from the Town of Islip to all of Long Island, and in 2009 broadcast with Verizon FiOS1. For more information on MyLITV as a television segment, see:

Recurring Segments and content:

 * "Memories 117" (March 2007-June 2007): Islip.TV held a three-month-long contest called "Memories 117" (after the first three digits in every Long Island zip code) in which everyday people shared their thoughts and memories of Long Island.
 * "Active on Long Island" (Sept 2007-present): Features and interviews local businesses and entrepreneurs.
 * "John the Builder" (Jan 2008-present): hosted by John Cox; answers viewer's questions about common construction problems.
 * "Community Candidate Interviews" (Aug 2007-Nov 2007; Aug 2008-Nov 2008): Average people ask questions on camera to local political candidates, and the candidates answered the public's questions directly.

About Waldo Cabrera
After studying advertising in New York City's High School of Art and Design and getting an advertising degree from Syracuse University, it can be said that creative communication is Waldo's way life. A few years working in an entertainment ad agency led Waldo to 4Kids Entertainment. During his 12 years at 4Kids, he was part of a stunning growth period that saw the company go from about 25 employees to over 300. First serving as art director, then creative director and finally as a VP of 4Kids Home Video, he helped establish world-wide brands such as Nintendo, Ninja Turtles, Yu-Gi-Oh! and Pokemon. Cabrera has worked with clients such as: HBO, Turner Home Entertainment, Time Warner, Universal Studios, MGM Studios, Viacom, The Daily News, WalMart, Target, McDonald's and Burger King.

2007 Caucus Debate and Outstanding Media Activits Achievement:
Controversy built up briefly in 2007 when Cabrera posted what was considered by some a "politically charged" video in which he phoned several New York State Assembly's Black, Puerto Rican, Hispanic and Asian Legislative Caucus, asking about the day labor hiring sites in their respective districts. Cabrera maintained that he was "curious as to whether the Assembly members did in their districts as they were asking Suffolk County to do." Cabrera, for his efforts, was simultaneously challenged and hailed, being given the 2007 Hispanic Heritage Award for Media Activism, as well as the Outstanding Media Activist recognition award from NYS Senator Caesa Trunzo.

2007
Senator Caesar Trunzo New York State Senate
 * Outstanding Media Activist

Town of Islip Supervisor Phil Nolan
 * Outstanding Media

Assembywoman Ginny Fields and New York State Assembly
 * June 21, 2007 declared "Islip Day"

2008
Internet News MyLITV is the only website to win a 2008 FOLIO Award. Internet News Media and Publication Long Island Ad Club
 * FOLIO AWARD
 * Best On Long Island (BOLI)

Internet Political Site Long Island Ad Club
 * Best on Long Island (BOLI)

Partnerships and Cross-Promotion:
MyLITV holds partnerships and broadcasts recurring segments with other Long Island-based radio stations and media outlets, such as:

B103FM

JVC Broadcasting

PartyFM

MyCountryFM

LIParent Magazine

GettingMarriedonLI.com

The Caring Vet (Dr Michel Selmer Hollistic Vet)