User:Kkelsen/sandbox

Mr. Kelsen is considered one of the leading media and technology experts for the Digital Experience, Content and Participation Marketing Industries. As an innovator, author, and media expert, Mr. Kelsen is sought-after for his insight and knowledge in the digital industry and for cross platform media initiatives. He plays an active industry role in evangelizing, educating and enhancing the global market for Scent Content, Gamification of Digital Destinations, digital solutions and networks. His experience also includes 25 years in film and television as a director and executive. He built several successful software and media companies.

Mr. Kelsen started his career at a very young age using supper 8 cameras and creating movies. At the age of 10 he announced to his family that he wanted to be film and television director.

1981-1985 At 23, he built his first television station, KCAT for Hearst Corporation in Silicon Valley. This was an ambitious project and took him 4 years from start to finish. The studio was a 36'x48' hard cove studio with control room, props area, voice over booth, and 2 edit bays. This was the flagship studio for Hearst Cablevision.

1985-1995 Mr. Kelsen created ALP Video which became Liquid Light Television. Liquid Light Television was a complete production facility including proprietary 3D animation studio, editing facilities and location production equipment. Some of his more notable works from this studio were animation story boarding for "Lawn Mower Man" the first 3D animation film of it's kind, "Growing Hope" Staring Harrison Ford. In addition his studio did all the animation sequences for "Desperately Seeking Sanctuary" staring Meriel Hemingway. He produce and directed over 100 production at Liquid Television from commercials that ran on MTV to corporate production and television documentaries.

1996-2002 Mr. Kelsen left Liquid Light Television to co-found Enterprise Broadcasting Corporation(EBC). EBC was a technological advancement in the retail experience using a combination digital networked hi-definition theaters with glass store fronts in malls that featured car releases, concerts, movie clips, entertainment, travel products, and electronics. Seats were equipped with a touch screen that had synchronized content relevant to the 23’ hi-def main screen. Each theater was also equipped with mall facing synchronized LCD panels that displayed times and promos for events. Also included was web site for bookmarked items to follow up on and share. The corporate facilities included designs for the first HD large screen edit bays, complete production studio, green room, sound room, props area and sound room. The company built several theaters in the marketplace. Mr. Kelsen was SVP of Strategic Relationships and Chief Content Officer in Charge of the company's production arm Sky Castle Studios.

2002-2009 He founded MediaTile, a SaaS and hardware media company. He is known as the father of "cellular digital signage". He built a company with a world-wide footprint of 15 distribution offices with a reach of 25 countries. MediaTile was sold to Corum Digital Corporation in 2012 and the MediaTile brand, software and services are sold through the company. During his tenure as Chairman and CEO spoke over 15 times a year to diverse groups on the global stage about technology and content. He chaired the Strategy Institute's Content Summit for 5 years in a row. He wrote 4 different patents. It was during this time that he wrote the content "bible" "Unleashing the Power of Digital Signage- Content Strategies for the 5th Screen" to uplift the industry awareness about content. The book is published in English and Chinese.

2009-Present Mr. Kelsen founded 5th Screen Digital and 5th Screen Media. 5th Screen Digital created "Digital Destinations" within retail environments using scent as content and gamafication and participation marketing techniques. With Content as King Mr. Kelsen evolved the company into the brand "Inhalio" a scent based technology and content company spanning the retail, entertainment, connected home and auto industries.

2010-2014 He created the "Crown Awards" the Digital Screen Media Awards held in NYC in the Fall. He produced and MCed the shows at the Hard Rock Theater in NYC. Mr. Kelsen wrote the "Top 10 Annual Digital Screen Media Trends" for the industry for seven years. It was published in 10 languages and was the most read article in the industry every year. He was Co-Chair of the Content Best Practices Committee for the international Digital ScreenMedia [Trade] Association, and directed an accomplished team representing industry-leading companies to improve the understanding and use of this powerful and influential medium.

Today Mr. Kelsen is focused on Inhalio the brand for scent technology and content.