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Metanomics is a live-broadcast talk show that explores and examines business and policy matters of the Metaverse while entirely based in the virtual world known as Second Life. Each weekly episode explores a main theme, such as entrepreneurship or finance, and delivers academic credibility by drawing upon the community of Second Life and those familiar with it. Metanomics uses a variety of technologies to allow audience members to attend and participate through live text conversations running concurrently with the speaker (backchat).

History
Created in September 2007, and hosted by Professor Robert Bloomfield of Cornell University. The show’s title was created to describe the economic study of virtual worlds, collectively known as the Metaverse. Metanomics has aired thirty-five episodes through the the Second Life Cable Network.

Context
Linden Lab was founded in 1999 by Philip Rosedale, the former CTO of RealNetworks. Rosedale’s vision was to create a medium of expression where users could both interact in 3-D, but also discover and enjoy a variety of consumer-created content. Second Life, was soon established by the workstations at Linden Lab. Rather than dropping users into a pre-fabricated environment, Second Life allowed users to create and own, whatever content they made. Residents of Second Life are able to visit and explore stores, parks, and real-world replicas. A real world economy was formed from Linden Lab’s choice to grant intellectual property rights and allow creators to charge Linden Dollars (L$) for their creations.

Broadcast
Metanomics is filmed live every Monday from noon to 1:00pm, Pacific Standard Time, in Second Life. The show is filmed and distributed by the Second Life Cable Network. The show is simultaneously broadcast in several locations across Second Life as well as streaming on the Internet. Past episodes are available in video format here. Audio and text transcripts are available here. Metanomics has also hosted episodes in other realms, such as Active Worlds, There, and Kaneva.

Interviews
Since the show’s inception in 2007, Metanomics has had such guests as Mitch Kapor, former Chairman of the Board of Linden Lab; Sandra Kearney, Global Director for 3D Internet and Virtual Businesses at IBM; Robert Gehorsam, President of Forterra Systems. ; Jack Meyers, editor and publisher of Media Business Report; Susan Tenby, Director of Community at TechSoup; Randal Moss, Director of the Futuring and Innovation Center at the American Cancer Society; John Zdanowski, CFO of Linden Lab; and many others.

Funding
Metanomics is funded by a joint effort between Cornell University Johnson Graduate School of Management, in conjunction with several sponsors. Currently, these sponsors include Sun Microsystems, Intel, Cisco Systems, Kelly Services, Generali, and Saxo Bank.